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How to Generate and Close More Leads with Email Marketing

How to Generate and Close More Leads with Email Marketing

Getting out there and generating new leads for your business is all well and good, but those leads aren’t going to do much good if you aren’t able to close those leads. A smart business owner knows how to get the leads, and how to close them to make

Integrating Email with Other Apps

Integrating Email with Other Apps

Twitter Facebook LinkedIn Imagine you’re launching a brand new product and you want to email your customers about it. You create the email, add in beautiful imagery, and everything is ready to go. But just as you’re about to send it, you realize your list

5 Brands Crushing It with Email Marketing and Automation

5 Brands Crushing It with Email Marketing and Automation

Today’s marketers are going beyond one-off emails. They’re using email marketing and automation to support their marketing strategies and are seeing results. These automated emails are personalized and relevant. They’re triggered by a subscriber’s

How to Create a Video Marketing Strategy with 5 Easy Steps

How to Create a Video Marketing Strategy with 5 Easy Steps

Whether you’re a small business or nonprofit, you need to consider a solid video marketing strategy to grow your business. Recent research found that 33 percent of online activity is spent watching video, and marketers using video grew their revenue 49

Bigger Isn't Better: Why Enterprise Firms Have Trouble With Email

Bigger Isn't Better: Why Enterprise Firms Have Trouble With Email

It sounds illogical, but enterprise companies have a harder time doing email than smaller businesses, partly because they can’t move their data to a marketing cloud vendor. That’s the view of Roger Barnette, CEO of MessageGears, a company that offers a

How to Write Better Social Media Posts (And Cut Through The Noise!)

How to Write Better Social Media Posts (And Cut Through The Noise!)

How to Write Better Social Media Posts (And Cut Through The Noise!) Ben Sailer Ben is a Content Marketer at CoSchedule . His specialties include crafting long-form content, email marketing, SEO, and more. When he's not hard at work helping people do better

How to Write an Effective Holiday Marketing Email

How to Write an Effective Holiday Marketing Email

Almost $1 Trillion dollars areprojected to be spentduring the 2017 holiday season. If your business isn’t taking advantage of the holiday season by sending out holiday-themed emails that drive sales, you’re leaving money on the table. If writing an

In Search of Eyeballs: The Pros and Cons of 6 Social Media Channels - iContact

In Search of Eyeballs: The Pros and Cons of 6 Social Media Channels - iContact

In Search of Eyeballs: The Pros and Cons of 6 Social Media Channels A staggering 90% of marketers say social media is important to their businesses. That number may fluctuate a bit, but the fact is that social media is now part of daily life for billions of

The State of Email Marketing Personalization in 2017: Your Email Personalization Questions Answered

The State of Email Marketing Personalization in 2017: Your Email Personalization Questions Answered

At Movable Ink, there’s nothing we love more than seeing brands embrace new email technologies and achieving big things as a result. 2017 was an incredible year for innovation, and we saw lots of marketers getting creative with email marketing