10 Re-engagement Email Inspirations to Win Back Subscribers Category : Email Marketing Just like any other relationship, the one between you and your email subscribers is likely to become stale after a while. With time, your offers, subject lines, content,
2018-12-19
Email inboxes are more competitive than ever. In fact, according to data from Radicati, about 205 billion emails are sent/received per day. This figure is expected to grow at an average annual rate of 3% over the next four years, reaching over 246 billion by
2018-12-19
The following Question and Answer series profiles Return Path employees in a variety of roles and locations. Join us as we find out what they do, what they enjoy, and most importantly, what email campaigns they are loving lately. What’s your role here at
2018-12-19
For many businesses, reaching new customers is a top priority. You’re eager to expand your audience, make new connections, and ultimately, grow your business. But once you gain new customers, how many of them actually come back to shop with you
2018-12-18
As the old saying goes: the more things change, the more they stay the same — a saying that certainly has resonance across the marketing industry right now. As it stands, the top challenges many of us are facing in 2017 are, in essence, the same ones
2018-12-16
Do you use Facebook lead ads? Want to learn more about the people who sign up for your offers? Facebook lead ads now let marketers ask customized questions to reveal valuable trends in consumer preferences. In this article, you’ll discover how to add
2018-12-16
Attention email marketers: A new regulation has been put in place by the European Parliament, the Council of the European Union, and the European Commission to help protect the personal data of all individuals within the EU. This regulation is the General
2018-12-15
Imagine you’re in the middle of a heat wave. Stuck inside, chilling by the good ol’ AC, you decide to look for something good on TV. You’re flicking through the channels when — BAM! — you land on a movie, right in the middle of the
2018-12-14
Looking for a way to make your message pop? Adding a GIF to your email can help your message stand out and entice your subscribers to take action. Let’s take a look at some example GIFs and how you can create one for your next email. In the wild and
2018-12-14
