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6 ways that IBM Watson is changing digital marketing

6 ways that IBM Watson is changing digital marketing

Stay marketing-savvy and tech-savvy. Get the latest in martech by subscribing to MarTech Today. 6 ways that IBM Watson is changing digital marketing The remote availability of ‘genius-as-a-service’ profoundly changes how demand is generated, sales are

Frustration With Digital Marketing Vendors Boils Over for One SMB

Frustration With Digital Marketing Vendors Boils Over for One SMB

In this regular Street Fight feature, local marketing gurus David Mihm and Mike Blumenthal kick around some of the biggest ideas affecting the local search ecosystem and the broader industry. Send us an email or leave a comment if you have specific topics

Bill and Michelle Pescosolido on Social Media and Affiliate Branding

Bill and Michelle Pescosolido on Social Media and Affiliate Branding

Bill and Michelle Pescosolido are top earners in Affiliate Marketing and with their own training products. Here’s our interview. Thank you so much, Bill and Michelle for doing this interview. I know you are very busy, so I’m honored to have you! Let’s

15 Examples of Marketing Agency Websites Built with Divi

15 Examples of Marketing Agency Websites Built with Divi

Marketing and branding is an important part of any business and marketing agencies need great-looking websites to show their services and benefits. There are a lot of marketing agency websites built with Divi. In this article we take a look at 16 examples of

How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live | Digital Marketing Athens

How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live | Digital Marketing Athens

Posting comments to melt a block of ice should not epitomize interactive Facebook Live programming, even if it seems apt. Instead, the proper paragon may involve punching a Nazi. In February, Turner’s comedy-centric studio, Super Deluxe, produced a

Part 2: Link Building and SEO Strategies to Resurrect in 2017

Part 2: Link Building and SEO Strategies to Resurrect in 2017

Increasing the number of relevant and authoritative websites that link to your own page is an essential search engine optimization strategy. Although this somewhat challenging methodology contains several potential pitfalls, if you heed best practices and

How to Create an Analytics Measurement Plan for B2B Businesses

How to Create an Analytics Measurement Plan for B2B Businesses

Unlike e-commerce sites that rely on hard and fast revenue numbers, B2B websites pose a challenge when trying to determine how to measure and track positive user behavior. B2B sites tend to have longer sales cycles than their e-commerce counterparts and the

8 Ways Influencer Marketing Can Help Your Business Grow

8 Ways Influencer Marketing Can Help Your Business Grow

Trust is the real currency of marketing. Without, consumers do not develop brand loyalty. Businesses that aren’t trusted can make high-quality products and still never grow. For your business to boom, you need to reach consumers in a way that inspires trust

How to Boost Your Conversion Rate by 45% with Live Chat

How to Boost Your Conversion Rate by 45% with Live Chat

Digital marketing has seen quite a few innovations in the last few years. From video marketing to customer-driven contests, there have been tons of new methods to market your brand, drive more