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How to Move Quickly into a Digital Marketing Strategy

How to Move Quickly into a Digital Marketing Strategy

We’re living in an unprecedented, unsettling time. And one of the things we’re all thinking may be, “Business needs to move forward, but how will that look?” If you’re looking for ways to accelerate your business right now and struggling to find

15 Hot Digital Marketing Trends for 2020 to Grow Your Business [video + podcast]

15 Hot Digital Marketing Trends for 2020 to Grow Your Business [video + podcast]

15 Hot Digital Marketing Trends for 2020 to Grow Your Business [video + podcast] What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing

3 Big Questions to Sharpen Your Decision-Making Skills

3 Big Questions to Sharpen Your Decision-Making Skills

When we started our first business in 2001, we were 16-year-old high school students and had no idea what it takes for a business to be successful. We just knew we were solving a problem that was acutely painful for us. In our case, we found the process of

Coding for SEO 101: Understanding source code, compressed code and compiled code - Search Engine Land

Coding for SEO 101: Understanding source code, compressed code and compiled code - Search Engine Land

There are loads of coding for beginners resources out there, but often they don’t actually start at the very beginning. Here we’re going to look at common roadblocks encountered by beginners trying to learn to code. You may know that source code is

6 Brands Share Real Content Marketing Examples That Convert

6 Brands Share Real Content Marketing Examples That Convert

With the glut of content, how does a brand create and distribute content that works for it AND its audience? To answer this question, my team and I put out a call on LinkedIn and through HARO (Help A Reporter Out) for examples of awesome content marketing.

3 Things Every Business Owner Needs to Know About Marketing | DIYMarketers

3 Things Every Business Owner Needs to Know About Marketing | DIYMarketers

Last Updated on by Ivana Taylor If you’re confused by the whole marketing topic — it’s not your fault. Hell, I’m in the marketing business and even I get confused about what the gurus on the mountain are classifying as marketing. In the next 3

Digital Marketing Trends From the Customer’s Perspective

Digital Marketing Trends From the Customer’s Perspective

There are plenty of people (about 12,000 a month) searching for “digital marketing definition” in Google. And the results served up focus on the channels (social, online ads, SEO, etc.) with barely a mention of customers—except to say that their

How to Use Google Trends to Boost Social Media Engagement

How to Use Google Trends to Boost Social Media Engagement

What people search for on Google often aligns with what they search for and post about on social media. It seems obvious, but how often are social media marketers really thinking about this? With 75,000 Google queries per second according to 99firms,

How Micro-Influencer Marketing Empower Your Website SEO - SEM Updates

How Micro-Influencer Marketing Empower Your Website SEO - SEM Updates

‘Influencer’ is hardly a new term anymore. Cristiano Ronaldo,Kylie Jenner—everyone knows the two biggest “influencers” in the world. And along with their popularity, influencer marketing has also kicked off—but it isn’t celebrity influencer