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5 Digital Marketing Myths Debunked : Toronto Business Journal - Toronto Newspaper

5 Digital Marketing Myths Debunked : Toronto Business Journal - Toronto Newspaper

There are a number of ideas surrounding digital marketing that are distortive of its essence and purely misguided. And this comes as no surprise. Ever since businesses started promoting themselves online, stories of what works, what doesn鈥檛, and what you

How to Create Conversational Forms in WordPress (Typeform Alternative)

How to Create Conversational Forms in WordPress (Typeform Alternative)

Do you want to make your forms feel more human? Many of our readers have asked us to write a tutorial on how to create a Typeform-like form in WordPress. Unlike a traditional contact form or survey form that lists all question at once, conversational forms

11 Free Microsoft Excel Templates to Make Marketing Easier

11 Free Microsoft Excel Templates to Make Marketing Easier

Many of us can recall a time in high school when we were sitting in math class and thinking, "When am I ever going to use this stuff in the real world?" And then we suddenly find ourselves in the real world, only to realize that numbers actually do play a

7 Ways to Generate More Social Media Traffic in 2019

7 Ways to Generate More Social Media Traffic in 2019

Here are my seven best tips for getting more social engagement and social traffic in 2019. You know those customer chat widgets that pop up on the bottom of a website? You can take them to the next level with a Facebook Messenger website widget. It

The Right Way To Calculate Marketing ROI

The Right Way To Calculate Marketing ROI

ROI is an acronym business loves to talk about. It’s one of the most important figures you have to take into account. Marketers often focus on superficial and short-term aspects of investments instead of something as crucial as ROI. People often talk about

The 15 Best Screencasting and Online Presentation Tools

The 15 Best Screencasting and Online Presentation Tools

The 15 Best Screencasting and Online Presentation Tools April 18, 2017 Revised January 23, 2018 Revised September 7, 2017 Screencasting tools are great for explaining how a software application works; demonstrating how to use it; or illustrating any online

A Personalization Email Campaign Checklist Every Marketer Needs

A Personalization Email Campaign Checklist Every Marketer Needs

Generic, one-size-fits-all emails don't cut it anymore. People expect more. They want messages that are relevant– ones that cater to their interests, consider their location, and offer them products and promotions that make sense for them. That’s why

Why are my emails delivered in junk and what I can do about it? – Email Marketing Blog

Why are my emails delivered in junk and what I can do about it? – Email Marketing Blog

Aleksandrs Viļums Imagine a situation where you send out emails to your subscribers, but some of them end up in spam. Or, you are just doing your daily tasks like making email campaigns and sending them out, but you don’t monitor your reputation with

How to Pick Your First SEO Keywords

How to Pick Your First SEO Keywords

Chances are, you've heard a lot about search engine optimization. But do you really know how to use SEO to boost your ranking? Join us Nov 9th in Los Angeles for a day of inspiration, networking and hear from Sarah Michelle Gellar, Jon Taffer, Carmen