In brief In brief Social commerce, a key omnichannel strategy component, is a human-centric approach to online shopping that can change your consumer relationships. Unless brands work with platforms, creators and consumers to get this right, the opportunity
2024-07-08
Brand vision is intention. It can be a single-minded intent, or a group of goals and objectives — typically no more than one, two or three. Steve Jobs wanted this, “Put a ding in the universe.” Henry Ford wanted to make cars that ordinary Americans
2024-07-07
Should B2B brands embrace the metaverse, BeReal, and other developing social communication channels, and if so, when is the right time to start becoming involved? Part of what keeps the online world indispensable for marketers is the fact that social media
2024-07-06
Fairness Interpretability Privacy Security Fairness AI systems are enabling new experiences and abilities for people around the globe. Beyond recommending books and television shows, AI systems can be used for more critical tasks, such as predicting the
2024-07-05
Natural language processing (NLP) is one of the most practical AI fields today. This technology is the driving force behind chatbots,... Natural language processing (NLP) is one of the most practical AI fields today. This technology is the driving force
2024-07-04
2 Facebook’s parent company Meta is pushing the boundaries of AI technology and breaking down language barriers like never before. Meta’s new... Facebook’s parent company Meta is pushing the boundaries of AI technology and breaking down language
2024-07-03
One of the main benefits of artificial intelligence is how AI is able to complement human labor and enhance our abilities,... One of the main benefits of artificial intelligence is how AI is able to complement human labor and enhance our abilities, both in
2024-07-02
In a world dominated by artificial intelligence, data, and ever-advancing connectivity technologies, it’s hard to leave the ‘Internet of Things’ out of a list of innovative and game changing technologies. In fact, IoT may be one of the most important
2024-07-01
Artificial intelligence, machine learning, neural networks: All buzzwords you hear on a daily basis if you’re reading this article. Well, there’s a reason for that. Artificial intelligence has emerged as one of the hottest topics in computer science
2024-06-30
