0 The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Incredible, isn’t it? Despite all the fanfare and pageantry that has followed content marketing over the last few years,
2018-10-14
This is a guest contribution by Nick Rojas If you work in digital marketing, you already understand the challenges of keeping up with new technology. Other mediums are less subject to sudden changes, whereas the digital sphere is constantly undergoing new
2018-10-14
Management consultancy McKinsey and Company predicts that over the next 10 years, Knowledge Work Automation will be worth $5-7trillion to the global economy. An important component of this automation will be AI-powered Cognitive Reasoning. Discussions
2018-10-14
A lot of artificial intelligence today learns by trial and error. As humans, we take this concept—learning something by attempting it again and again—for granted, because our brain has evolved over hundreds of thousands of years to learn new ideas
2018-10-14
The AI revolution may take longer than some expect to spread from Silicon Valley into other industries. Recent breakthroughs in machine learning have let tech giants such as Microsoft, Google, and Facebook build impressive new businesses and products powered
2018-10-14
Email marketing has evolved over the years, thanks to the advent of mobile devices and more and more email clients. Subscribers’ inboxes are packed with emails and to STAND OUT in the crowd is a challenge for email marketers. Getting the customers’
2018-10-13
I recently tried a nationally known local delivery app that launched in my area. Upon logging in to try out the service, I was disappointed to see how little information was presented in terms of delivery options. I was so confused that I emailed customer
2018-10-13
Right message, right time, right customer — that combo is the lodestone of marketing automation. Sending automated, timely, and relevant messages can be just what you need to get more sales, more leads, and more success from your email marketing efforts.
2018-10-13
Want to stay in the know about the startup and business world in Greater Boston? Then you better know these 14 CEOs. But you'll get more than tweets about what's happening at their companies. You're as likely to see tweets that celebrate entrepreneurship as
2018-10-13
