We often think the benefit of online marketing to be the ability to reach millions of people at once, but that's only half of the equation. The other benefit of digital media is the ability to connect to millions with precise targeting and to still be
2018-10-10
No matter what your business, thanking your customers and clients goes a long way towards building brand loyalty. The process of following up with a customer after a purchase not only shows your appreciation but also helps with customer retention. It costs
2018-10-10
Sign Up Content Management / Monitoring You've got a Wordpress blog. You've got an email campaign. Now all you need are subscribers. Install an email sign up form on your blog from right inside your WordPress dashboard. Rainmaker is a complete content
2018-10-10
Advertisers and publishers are under constant pressure to better target, deliver and track their messages to consumers. But many consumers feel bombarded by the ad experience. More than a quarter of US internet users will block ads this year, eMarketer
2018-10-10
The Facebook Effect: Marketing Will Never Be the Same By Samantha Porter Not too terribly long ago, marketing was a nearly unilateral discipline: corporate executives targeted customers through television, print, and direct-mail ads, and then sought to
2018-10-10
2017 will forever be known as the year Google adopted a mobile-first strategy. Some people will think of that way, at least. Probably not too many, actually, but that doesn’t lessen the significance of the shift. Your mobile web strategy is now, simply,
2018-10-10
5 Tips for Social Media Metrics Article written by Lucy Spooner Social media metrics can seem a bit overwhelming; there are so many things you can measure that you might not know where to begin. What’s important to understand is what you’re hoping to get
2018-10-10
SEO How to Spy on Your Competitors to Outrank Them on Google Learn how to spy on competitors to better understand the strategy they are using to attain a high ranking on Google ---Shares May 8, 2017 Want to hear something crazy? In 30 minutes, I can look at
2018-10-10
Congratulations. You’ve made the jump from employee to entrepreneur. It’s not an easy step. The unknown of trying to make your mortgage payments is a scary prospect. Will there be enough clients? Will they like your product? Will you make enough
2018-10-10
