Email marketing has grown to be a very popular and important aspect of online marketing. With over 80 percent of all companies using an email marketing technology of some sort, it is easy to see how important this channel is to marketing as a whole. However,
2018-10-29
On this blog, we often discuss various metrics used to assess the success of email marketing. They include statistics related to open rates, conversion rates, click-through rates, and others. But, according to Matthew Telfer at Marketing Nerd, the most
2018-10-29
As consumers become more digitally connected, their buying journeys are becoming increasingly complex: The path to purchase is no longer a linear funnel; rather, it's a circuitous journey that continues long after the transaction has been completed. Today's
2018-10-29
4 4 My company helps business owners find the right SEO / digital marketing consultant or agency to help them grow their business. So, I am frequently on phone calls with small to medium-sized businesses discussing their goals and their needs, and there is
2018-10-29
Do Raises Make Happy Employees or Is It Something More? Competitive pay and benefits attract talent but organizational culture and values is what keeps them onboard. Image credit: Hero Images | Getty Images ---Shares July 18, 2017 A high
2018-10-29
“Hey Siri, remind me to invent you in 30 years” In 1987, Apple came up with the idea of a “Knowledge Navigator”. You can see the full video here, but it’s a concept that’s remarkably – and perhaps, not coincidentally – similar to our modern
2018-10-29
When someone sends me a really great YouTube video, I always want to know who’s behind it. Was it an ad agency? A small or medium business? A B2B tech company? No matter who it was, if I’m impressed, I want to see more from the content creator. So once
2018-10-29
In storytelling, structure and formula are often important to creating a complete narrative. The traditional stories that you remember from your childhood are often simple and easy to compose – they have a beginning, deepening action, a climactic moment,
2018-10-29
Pour en savoir plus : explications techniques du format AMP Qui peut utiliser AMP sur son site ? Tout le monde ! Vous n'avez rien à demander à personne, il suffit de mettre à disposition sur votre site une version AMP de chaque page, ou de certaines
2018-10-29
