It’s no secret that the digital marketing sector is facing many significant challenges. Issues such as the rise and rise of ad blocking, along with concerns over viewability, measurement and ad fraud are all long-standing issues that Marc Pritchard at P&G
2018-11-09
Brett David is the mastermind behind Miami’s Prestige Imports, the premier source for luxury automobiles that offers an exclusive selection of Lamborghinis as well as the luxury hybrid Karma and the coveted Pagani—David was in fact one of the first three
2018-11-09
Last week, I spoke at the Swiss Mobile Association. The event was held at one of the oldest cross-functional research institutes Gottlieb Duttweiler Institute just outside Zurich. Prior to being involved in IoT and AI, I worked for many years in Telecoms.
2018-11-09
Artificial Intelligence is already impacting every industry through automation and machine learning, bringing concerns that AI is on the fast track to replacing many jobs. But these fears aren't new, says Dan Jackson, director of Enterprise Technology at
2018-11-09
Did you know, seven in every 10 Americans are active on at least one social network? (Source) In fact, most of us open up a social networking site on our phone first thing every morning. As a
2018-11-08
You want to drive business by sending visually appealing emails that get delivered. This means you’re going to need an Email Service Provider (ESP) — a company or service that allows you to send marketing emails and track your results. But not all Email
2018-11-08
As a nonprofit organization, you likely use email marketing to stay in touch with constituents and encourage them to stay involved with your cause. Landing pages can support and boost those efforts by spurring visitors to take action. Your organization’s
2018-11-08
Recent reports have found that key players in the food and beverage industry — including Hershey, Campbell, Kellogg, and General Mills — are seeing sales continue to decline. With Amazon’s purchase of Whole Foods, these and other brands will face
2018-11-08
One of the most profitable modes of income for the online publishers today is the revenues from the ads that they feature on their sites. The publisher-brand bonding is becoming stronger by the day as more and more marketers are queuing up for securing an ad
2018-11-08
