Email remains one of the best ways to reach your audience. Nearly all internet users have at least one email address and most check them daily. It does no good, however, to send an email out into the void without an understanding of who will read it and how
2018-11-07
Research shows that it’s the returning online customer that spends nearly double of what new customers do – discover how to use your email marketing to boost customer loyalty. With the plethora of retailers at the digital customer’s fingertips today,
2018-11-07
In any role in your business, it’s easy to fall into autopilot. Most of us are creatures of habit. How often is the reason for doing something, “we’ve always done it that way?” The truth is, we should spend no time or resources on any task without
2018-11-07
7 Tips For Your Unique Content Strategy Brady Huffman When we are talking about designing a unique content strategy the goal is to bring a higher level of value to a specific audience. Theses 7 tips will provide a map for doing just that. By following these
2018-11-07
The Times They Are A-Changin’ – Bob Dylan, 1964 It has been over 50 years since the song was written. But it is relevant more than ever. The spinning wheels of AI are in motion. In 2015 Google introduced RankBrain, a limited artificial intelligence,
2018-11-07
Google recently shared their 2017 AdWords product roadmap at Google Marketing Next. Because the audience is primarily comprised of executives at big agencies and big brands, and Google is doing its best to get them excited about all their capabilities, the
2018-11-07
Get the most important digital marketing news each day. Marketing Day: Apple’s Intelligent Tracking Prevention, Instagram Story ads & Facebook Canvas ads Amy Gesenhues on June 7, 2017 at 4:00 pm More Here’s our recap of what happened in online marketing
2018-11-07
Google could lose as much as $750 million because of a boycott by advertisers, according to Nomura Research. Companies are protesting against the placement of their ads next to extremist and hateful content. An even worse offender is Facebook, which had
2018-11-07
Facebook recently announced it has once again changed its algorithm to make content from users’ friends and family more prominent in the news feed. As a result, content from publishers (like news media sites that have come to lean on Facebook for traffic)
2018-11-06
