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Luxury Beat: Brett David on Auto Industry and Digital Marketing

Luxury Beat: Brett David on Auto Industry and Digital Marketing

Brett David is the mastermind behind Miami’s Prestige Imports, the premier source for luxury automobiles that offers an exclusive selection of Lamborghinis as well as the luxury hybrid Karma and the coveted Pagani—David was in fact one of the first three

The applications of Artificial Intelligence (AI) in the Telecoms industry

The applications of Artificial Intelligence (AI) in the Telecoms industry

Last week, I spoke at the Swiss Mobile Association. The event was held at one of the oldest  cross-functional research institutes Gottlieb Duttweiler Institute just outside Zurich. Prior to being involved in IoT and AI, I worked for many years in Telecoms.

Why AI will both increase efficiency and create jobs

Why AI will both increase efficiency and create jobs

Artificial Intelligence is already impacting every industry through automation and machine learning, bringing concerns that AI is on the fast track to replacing many jobs. But these fears aren't new, says Dan Jackson, director of Enterprise Technology at

6 Healthcare Marketing Ideas to Cure Your Social Media Woes

6 Healthcare Marketing Ideas to Cure Your Social Media Woes

Did you know, seven in every 10 Americans are active on at least one social network? (Source) In fact, most of us open up a social networking site on our phone first thing every morning. As a

5 Things You Need to Look for in an Email Service Provider

5 Things You Need to Look for in an Email Service Provider

You want to drive business by sending visually appealing emails that get delivered. This means you’re going to need an Email Service Provider (ESP) — a company or service that allows you to send marketing emails and track your results. But not all Email

4 ways every nonprofit should be using landing pages | VerticalResponse

4 ways every nonprofit should be using landing pages | VerticalResponse

As a nonprofit organization, you likely use email marketing to stay in touch with constituents and encourage them to stay involved with your cause. Landing pages can support and boost those efforts by spurring visitors to take action. Your organization’s

How to Create a Coordinated Email and Social Strategy

How to Create a Coordinated Email and Social Strategy

Recent reports have found that key players in the food and beverage industry — including Hershey, Campbell, Kellogg, and General Mills — are seeing sales continue to decline. With Amazon’s purchase of Whole Foods, these and other brands will face

6 Strategies To Boost Ad Revenue For New Publishers

6 Strategies To Boost Ad Revenue For New Publishers

One of the most profitable modes of income for the online publishers today is the revenues from the ads that they feature on their sites. The publisher-brand bonding is becoming stronger by the day as more and more marketers are queuing up for securing an ad

How To Sell Conversion Optimization To Your Boss.

How To Sell Conversion Optimization To Your Boss.

By: Tommy Walker First published: May 14, 2014 Last updated: November 16, 2015 Here’s something that won’t come as a shock to people who work for big companies: not everyone is on-board with the idea of conversion optimization and testing. In an ideal