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Is Facebook Messenger the New Email? 3 Experiments to Find Out

Is Facebook Messenger the New Email? 3 Experiments to Find Out

Let’s just come out with it: Email is becoming less effective for marketers. It might not be dead yet, but it’s not exactly the shiny new channel it used to be. Just think about your own inbox -- how many marketing emails are you subscribed to that you

What to make of the EU's absurd antitrust ruling against Google

What to make of the EU's absurd antitrust ruling against Google

Yes, absurd. That was the first word that came to mind when I read the European Commission’s antitrust ruling against Google and the $2.7 billion fine to go with it on Tuesday. A day or so later, I’d add ill-conceived and misguided to that list. The

The Age of Martech: Harness Technology to Drive your Sales - Smart Insights Digital Marketing Advice

The Age of Martech: Harness Technology to Drive your Sales - Smart Insights Digital Marketing Advice

The much-talked about disconnect between sales and marketing departments (and likewise professionals) needs to be put to bed.  If you pardon the (intentional!) pun: they always have been, and always will be perfect bed companions. Let’s boil this down: the

15 Mind-Blowing Digital Marketing Stats For Germany

15 Mind-Blowing Digital Marketing Stats For Germany

Today we launch the German-language version of CMO.com. Each week we will deliver articles and interviews that will offer you insights, expertise, and inspiration for and by marketers and business leaders. We’ll focus on many of the specific challenges

15 Experts Discuss Content, Digital Marketing & SEO (Pt. 2) -

15 Experts Discuss Content, Digital Marketing & SEO (Pt. 2) -

1 (Last week) we introduced you to 15 digital marketing experts who shared some knowledge on the industry – specifically content and SEO, and how to get your site to rank on search engines. Regardless of the field you’re in, and what type of business you

AI Predicts Heart Attacks and Strokes More Accurately Than Standard Doctor's Method

AI Predicts Heart Attacks and Strokes More Accurately Than Standard Doctor's Method

Here at The Human OS, we are slightly obsessed with matchups between artificial intelligence and doctors. In many experiments (though not yet in many clinics), AI systems are showing great promise in diagnosing diseases, analyzing medical images, and

AI algorithms are creating a frighteningly realistic fake future

AI algorithms are creating a frighteningly realistic fake future

News headlines might not be the only things that are fake in the future. Powerful machine-learning techniques (see “The Dark Secret at the Heart of AI”) are making it increasingly easy to manipulate or generate realistic video and audio, and to

3 Basic PPC Strategies for eCommerce to Get Started with Google AdWords

3 Basic PPC Strategies for eCommerce to Get Started with Google AdWords

Traditional marketing tactics are no longer the key focus of the modern marketing, today we lead internet based businesses that provide us with a wide array of advertising opportunities, which offer more innovative solutions and are more eyeball catching.

What Does Digital Marketing Success Look Like?

What Does Digital Marketing Success Look Like?

Most small and local businesses (SMB’s), trying to keep up in the digital marketing world are struggling with the intricacies that online marketing represents today; social media, video, email, content creation, search marketing and paid ads, leaving many