As a child, I remember loving going to the circus with my grandfather - I have the vivid memory of an act by two clowns at the circus. The scene starts with the spotlight on a red clown on his knees going through the sand as if looking for something. A white
2019-05-19
Role of Email Automation in Lead Nurturing Category : Email Marketing Ever entered the bookstore, and bought the first book you saw, not knowing anything about the book? Never! You have shown interest, just by picking up the book. Your first instinct is to
2019-05-19
When it comes to email design, it’s easy to get carried away. You want your message to stand out in the inbox and grab your audience’s attention, but there’s also the risk that you could be going overboard with the emails you create. Consider these
2019-05-19
If you’re doing all you can to build your email list , you’re collecting contacts anywhere and everywhere you can. But do you ever worry that some of your contacts are getting lost in the shuffle? The more tools you use, the harder it can be to keep your
2019-05-19
Email is the most effective digital communication channeland delivers the highest ROI (email marketing generates $38 for every $1 spent) of any marketing tactic. It’s also the key to unlocking a consumer’s entire Internet-based life and, thus, your
2019-05-18
Online shopping has never been more popular. The digital age has brought increased sales and revenue to the ecommerce world, as well as increased consumers’ expectations for the customer journey. Consumers no longer expect to simply browse grids and
2019-05-18
Posted by Chris Donald On January 24, 2018 in story time I 0 Comments One of the best things about email marketing is that almost every aspect of it is measurable—opens, clicks, conversions, forwards, complaints, bounces, unsubscribes, you name it. In
2019-05-17
Each December I traditionally write a predictions blog where I look at what has happened during the outgoing year and look to the year ahead. It is a fun thought exercise that usually involves the team kicking around various ideas of what will happen in the
2019-05-17
The inbox is getting busier with an estimated 281 billion emails being sent every day in 2018 and with over 3.7 billion email users worldwide it’s clear that consumers still love email marketing, with 99% checking their emails every day. However, to cut
2019-05-17
