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When you don’t test every email you send, it’s a lot like not brushing your teeth every day. Something is going to end up stinking: your breath or your results. Stop testing or brushing for long enough, and you’re bound to have some serious
2020-12-24
When we run an email marketing campaign it is important to know whether the campaign is successful or not. If audiences are getting engaged with our campaign then it is a success and if not they end up marking our email as spam/abuse. All email marketing
2020-12-23
Digital marketing is the component of marketing that utilizes the internet and online based digital technologies such as desktop computers, mobile phones, and other digital media platforms to promote products and services and reach targeted
2020-12-18
If you’re in the world of medical, you know how important it is to get it right. It is no different with your SEO. Having issues with your SEO will not do your business or medical practice any favors. Not only can it harm your reputation, it can also
2020-12-18
There is always a sense of anticipation and, with success, a sense of joy and satisfaction in making new contacts. We could say this is more so for businesses, as they can also look forward to what these new contacts mean for their bottom-line and future
2020-12-16
Wouldn’t it be great if your leads could do some of the work for you when it comes to getting more eyes on your email marketing content? Well, they can, as long as you put the right prompts into place. While many marketers focus most on the number of
2020-12-12
The power of a loyal customer base cannot be underestimated. After all – as this recent report compiled by Groove reveals – highly engaged and loyal customers are: Unfortunately, most businesses pay more attention to lead generation and customer
2020-12-06
In the world of digital marketing, there are plenty of ways to spend your budget. However, deciding exactly where to focus your time, resources, and money isn’t always easy. How much should you spend on PPC, display ads, and social media promotion? What
2020-12-04
How to Determine When to Outsource Your Marketing Strategy November 30, 2020 by Jonathan Herrick Share It's important to keep your budget lean, but that typically puts you in a tough spot when you need to try a new tactic. No matter how smart your team is,
2020-12-03
