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Interactive email content: 5 ideas to get marketers started

Interactive email content: 5 ideas to get marketers started

Take this test: Go to your inbox and select the last 10 emails you received from your favorite brands. How many have you actually interacted with? And if you put them side by side, do they all look the same? While email remains the digital marketing king

Data, too small a word for something so big

Data, too small a word for something so big

Her Majesty Queen Elizabeth II recently stated in her Queen’s Speech ahead of the new Parliament that, “A new law will ensure that the United Kingdom retains its world-class regime protecting personal data, and proposals for a new digital charter will be

 Email Marketing Tips & News

Email Marketing Tips & News

When it comes to digital marketing, most successful brands achieve their status because they offer a holistic customer experience – one that brings all the branches of their marketing plan together. When different strategies on different platforms work

5 Tactics to Create a Profitable Small Business

5 Tactics to Create a Profitable Small Business

You need your small business to bring in money reliably. But your customers are inconsistent and getting them in the door seems more like luck than science. How can you turn things around to create a profitable small business? Don’t worry — with just a

How a Luxury Travel Brand Drives Personalization at Scale

How a Luxury Travel Brand Drives Personalization at Scale

As the hype machine behind AI roars on, one hospitality company that integrated Jetlore's AI-powered service with Salesforce CRM software is seeing higher email open rates and increased conversions, plus they can derive near real-time insights into what

Why Your Ads Should Look 100 Years Old

Why Your Ads Should Look 100 Years Old

Free opt-in ad campaigns like that have been around for almost a century. Everyone’s looking for the hot new thing. A watch that counts your steps, takes notes, answers your calls, and oh yeah, also tells time. An iPhone that has a new update every time

Why Do I Need Web Hosting?

Why Do I Need Web Hosting?

You can’t have a website live on the Internet without the need of web hosting.  If you want to build a website for your business, then you need to invest in a solid host. There’s no way around it. Below you’ll learn about what web hosting actually

Tackle Inactives By Designing For Their Buyer Personalities

Tackle Inactives By Designing For Their Buyer Personalities

We talk a lot about how to wake up inactive subscribers and customers, but none of the usual strategies and tactics tackle one of the root causes: Your email’s personality doesn’t appeal to most of your subscribers. Here’s what I mean: Your emails might

Why Clients Render Email Differently | MailChimp Email Marketing Blog

Why Clients Render Email Differently | MailChimp Email Marketing Blog

We recently discussed email client popularity and covered some strategies for testing your campaigns with Inbox Preview. Today, we’ll explore the different ways clients render emails and investigate why those differences exist. It’s relatively simple