Holiday season stands out to be the most effective and profitable quarter every year. As per a research, nearly three in four purchase by Americans during holiday season are based on impulse. Marketers tend to make most of the holiday season to lure in new
2019-02-05
Albert Liu, Head of Deliverability for MessageGears, Tim Moore, VP of Customer Solutions for 250ok, and Paul Midgen, VP of Engineering for 250ok explain, deliverability data has become a checkbox on the path of email marketing, but what does deliverability
2019-02-05
Companies pour a good part of their budgets into marketing technology. And it’s money well spent, judging by a new study from Ascend2 and its Research Partners. For one thing, 97% say technology is increasing their ROI, and 52% significantly so. A mere
2019-02-05
How to build a great email list [Title for Next Page] October 17, 2017 All brands want to grow their market share. If they didn’t, there’d be no need for marketing. However, for those in email marketing it is critical to understand that your efforts
2019-02-05
Catchy subject line, check. Attention-grabbing hook, check. Active email recipient list, check. Convincing images, check. Clear and direct CTA, check. After time spent, edits, and revisions – you’re ready to hit send on the email campaign. But, how would
2019-02-04
As we near the end of 2017, retail is facing significant profitability issues, to the point that the situation's been called an "apocalypse." Marketers are facing pressure like never before to capture and retain customer attention. By and large, their answer
2019-02-04
Ah, fall! How it always seems to arrive suddenly, “crisp and golden as an apple.” Now that storefronts are being prepped to look like winter wonderlands, it’s time to get your holiday marketing plan in order. When you run your own business and sell
2019-02-04
Maximize ROI by Combining Content and Email Marketing CAMPAIGN MONITOR - JAN 25, 2019 Browse by... 0 total results Filters (0) Industry Browse by... Topic Twitter Facebook LinkedIn This is a guest post from Applozic. If you ask marketers which digital
2019-02-03
It’s the beginning of a new year — the best time to ditch outdated practices and hop into future marketing trends. While it’s obvious that social media marketing will continue to evolve as algorithms and user habits change, what about email
2019-02-03
