In this advanced digital arena, most businesses are doing whatever they can do to stay on top. And the scope of traditional marketing is out of the picture and digital marketing has impressed its routes. If your local business made an appearance on the
2020-10-02
Google loves content — that’s a fact. Customers are used to searching before buying and having the right content makes it easier for companies to convert visitors into buyers. Yet, there’s a staggering number of companies who still rely on ad-hoc
2020-10-01
So, you’ve had the idea, you’ve got the funding, and you’ve given up the 9-5 to finally start your own business. Congratulations! No matter how many customers you get, there is no greater buzz than making an independent sale. As a startup, though,
2020-10-01
It’s no secret that many people are afraid that AI and machine learning technologies will take over many jobs soon. Does the same threat apply to digital marketers and SEO specialists? On the one hand, various SEO tools incorporate machine learning and
2020-09-30
Search engine optimization (SEO) is as vast as it is misunderstood. It’s one of the most essential concepts driving digital marketing today and a must-know for marketers who want to see their business succeed online. If you’ve spent as much time as we
2020-09-30
Business 2 Community Twitter Facebook LinkedIn Flipboard 0 By now I’m sure you’ve seen infographics online, but do you know how can you use them effectively in your digital marketing? This article breaks down exactly what they are, why they are a useful
2020-09-29
No matter how rational we like to perceive ourselves, we humans are highly emotional beings. We tend to respond to emotional stimuli with an emotional response – even when we don’t actuallyperceivethis to be happening. This is a fact that designers and
2020-09-29
Most companies have taken a beating from the pandemic. The social restrictions that keep us safe and curb the spread of the virus has hurt the global economy. While 11.1% of marketers believe marketing isn’t important during this period, most marketing
2020-09-28
A lot of PPC advertisers use the terms remarketing and retargeting interchangeably. However, these are two distinct strategies and it’s important to understand the difference if you’re going to use them both effectively. While they have their
2020-09-28
