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7 Local SEO Best Practices for WordPress Websites

7 Local SEO Best Practices for WordPress Websites

WordPress is one of the most flexible open source Content Management Systems (CMS) in the world. Its rich functionality, low barrier to entry, and unbeatable price tag (it doesn’t get better than free, does it?) have all led to its meteoric rise as the

4 Tech Tips for the Unskilled Online Business Owner

4 Tech Tips for the Unskilled Online Business Owner

Running a small online business can be a tremendous challenge, especially when you are competing against larger companies. Trying to keep up with businesses that have larger budgets and more resources can seem nearly impossible. But it is becoming

How Small Business Evolved During The Pandemic and What Still Needs to be Done

How Small Business Evolved During The Pandemic and What Still Needs to be Done

Steffen Schebesta, an Entrepreneurs' Organization (EO) member in Toronto, is CEO of Sendinblue, an intuitive, all-in-one marketing solution for small businesses. We asked Steffen how small businesses adapted during the pandemic and what else they can do to

How to Achieve Effective B2B Social Selling – 4 Critical Principles

How to Achieve Effective B2B Social Selling – 4 Critical Principles

Making meaningful headway with social selling is part science and part art form. Most that attempt to sell socially fail. The dismal success rate that most experience would make you believe that social selling is hard — but in truth, the opposite is true.

How Will Video Help SEO Ranking?

How Will Video Help SEO Ranking?

You’ve probably heard the term search engine optimization (SEO) a million times. But did you know that adding video to your website can drastically improve your SEO efforts and drive more people to your website? It’s true! Video is quickly becoming one

3 Key Items Digital Marketing Recruiters See Leaders Add To Their Marketing Budget

3 Key Items Digital Marketing Recruiters See Leaders Add To Their Marketing Budget

Every great marketing leader understands having a well-thought-out marketing budget is crucial to ensuring your team’s success. They need to have the necessary resources to execute the best marketing strategy. To accomplish this, digital marketing

The Best B2B Content Marketing Tactics You’re Probably Not Using

The Best B2B Content Marketing Tactics You’re Probably Not Using

Even if it sounds obvious, B2B and B2C marketing are not the same. Even though there are some similarities, there aren’t any universal “best advice for”. Each audience is different. Their reasons to buy from you are different. The way you promote your

How to Prevent Lead-Loss on Social Media Platforms

How to Prevent Lead-Loss on Social Media Platforms

When it comes to talking start-ups and growing your business, especially in the digital age, an important topic that often makes its way into the conversation is lead generation. On The Jeff Bullas Show, I’ve interviewed dozens of experienced innovators on

6 Ways to Make your Business Stand Out Online

6 Ways to Make your Business Stand Out Online

An estimated 85% of people search for products online, whereas 67% are influenced by reviews. The internet has significantly changed our behavior towards how we buy things. Modern consumers want to see that a product has been endorsed by other people who are