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Personal Branding for Business Owners: Is It Necessary?

Personal Branding for Business Owners: Is It Necessary?

Social media has really changed the way we look at personal branding. Professionals can now share their expertise with millions of followers on a regular basis. Readers can interact with their idols directly. For professionals, social media is a big

Email Marketing – The Most Powerful Marketing Tactic - Relevance

Email Marketing – The Most Powerful Marketing Tactic - Relevance

What is email marketing? Think of it, as one of the most cost-effective and conversion-rich forms of digital marketing today. We live in an era of technology, where social media has come along and gotten marketers excited all over the world, but don’t let

How to Get Your Social Media Budget Approved

How to Get Your Social Media Budget Approved

Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? An idea is only an idea if you don’t have the funding, energy or ability to ever execute it. Some of the best ideas

The Best 2017 Networking Events for Marketers

The Best 2017 Networking Events for Marketers

March 17, 2017 // 6:00 AM The Best 2017 Networking Events for Marketers Tweet At some point in one's life and career, it seems that networking events have earned a bit of a shabby image. They seem to conjure images of awkward handshakes, bad wine and, if

3 ways to elevate your video marketing strategy - Smart Insights Digital Marketing Advice

3 ways to elevate your video marketing strategy - Smart Insights Digital Marketing Advice

“Did you see that video everyone is talking about?!” You probably hear this at least once a week. People these days are just as crazy about online video as they were about moving pictures in the days of the silent silver screen, and streaming video is

Here Are 7 Intriguing Digital Marketing Stats From This Week

Here Are 7 Intriguing Digital Marketing Stats From This Week

South by Southwest Interactive is just behind us, and that’s one of the reasons it’s been a good week for online marketing data. Check out seven stats that grabbed our attention: 1. Arabs are really social Yousef Tuqan, group vp of brand marketing and

3 Ways to Sell On Social You Aren't Using Yet

3 Ways to Sell On Social You Aren't Using Yet

3 Ways to Sell On Social You Aren't Using Yet Most emerging ecommerce brands turn to digital marketing to increase sales Image credit: Sofie Delauw | Getty Images March 16, 2017 Reader Resource Tune in April 7 and find out how to provide

5 Digital Marketing Trends Critical to SMB Success in 2017 - Biz Epic

5 Digital Marketing Trends Critical to SMB Success in 2017 - Biz Epic

When most online marketers think of digital advertising media, the word “mobile” is front and center in the minds of many. For good reason too, it seems like no matter how a lot of old dogs out there try to fight it, people would rather be trapped in the

5 Questions to Improve Your Digital Marketing

5 Questions to Improve Your Digital Marketing

5 Questions to Improve Your Digital Marketing Are you using every available resource to make your digital marketing a success? Image credit: littlehenrabi | Getty Images ---Shares March 16, 2017 Every online company needs to use marketing