Last year, we saw significant changes in marketing technology. Mobile and social search shifted marketer’s SEO efforts, and messaging apps started to introduce new ways for brands to connect with their audience. But one channel continued to hold the
2018-11-23
Looking for reliable tools to monitor your brand on social media? Wonder which social media monitoring tools are best suited to specific tasks? In this article, you’ll discover three social listening tools designed to help you capitalize on influencer
2018-11-22
If you've watched the TV show "The Office" as religiously as I have, the classic "stapler in Jell-O" trick surely sounds familiar. It's pretty much what the name describes: Simply make a batch of Jell-O, but make sure your colleague's stapler is hidden inside
2018-11-22
Need Leads? Use These 25 Content Ideas to Help Your Ideal Customer Achieve Their Goals Does your business need more leads and sales? Do you feel as if you are winding down into a deep, dark black hole of content creation with little to zero return? If you
2018-11-22
Do you track the return on your social media activity in Google Analytics? Want to discover some valuable shortcuts? The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and
2018-11-22
What we Learned in April 2017: The Digital Marketing Month in a Minute By Andrew Tweddle . Published May 05, 2017 in the Marketing category A lot has happened in April in the digital marketing world; so much so that it’s
2018-11-22
Digital Marketing is no longer just a new branch of marketing. It is high time we stop treating it as something that might or might not be helpful to our business. It is time we stop being so indifferent about it. Digital marketing is not the future, it is
2018-11-21
The Internet of Things (IoT) is omnipresent and always-on communication, carrying out functions that both impact and reflect our physical world. For marketers, the way in which Internet connectivity has spread to include formerly-analog everyday objects
2018-11-21
Oh, Facebook. What are we going to do with you? In the past two years alone, we've learned that the network was weaponized by foreign actors to spread misinformation in an effort to influence the 2016 U.S. presidential election. We've learned that personal
2018-11-20
