This may seem strange coming from an SEO guy, but there are many situations where organic search may not be the best option for a given marketing challenge. In fact, there are times when SEO is just simply not a good fit. In this article, I am going to look
2019-05-24
Email marketing is an important part of any cross-channel strategy. Marketers are lucky enough to have access to a wealth of data that allows brands to understand their consumers better than ever before. Segmentation can help marketers refine their messaging
2019-05-24
Recently, I presented at PubCon on the intersection of social media and PR. The session title was “experts on PR and Twitter,” however the session description went on to discuss a variety of networks. Therefore my interpretation was to speak on the
2019-05-24
In a world that is almost fully HD, with countless uploads every second, the fastest way to reach masses is through YouTube. Aside from being a video repository, YouTube has an enormous marketing potential. Its users are ten times more likely to engage,
2019-05-24
Filed Under Data , Engineering , Ethics , Machine Learning & Robots From early on, we’re taught that intelligence is inextricably tied to the brain. Brainpower is an informal synonym for intelligence — and by extension, any discussion of aptitude and
2019-05-24
Artificial intelligence—which simultaneously possesses the greatest potential for evolutionary change as well as the overwhelming possibility for world destruction—is a technology that is already be upon us. Defined as machines that are able to learn,
2019-05-24
It's human nature to want to be “connected” or “in the know.” In the past, not knowing where new water and food sources are could result in death. The situation now isn't as dire as it was before, but the Fear of Missing Out (FOMO) is causing people
2019-05-24
Is Your Business Ready to Hire Remote Workers? Posted on May 18, 2019 by Lindsay Pietroluongo in Business | 0 comments My dad worked from a home office for years, long before it was common or popular to have a commute as short as the hallway. He turned my
2019-05-23
Instagram is undoubtedly one of the fastest ways to reach a huge number of specific users and have them familiarize with a brand. Numbers don’t lie. Instagram has more than 1 billion active users and more than 500 million accounts are active every
2019-05-23
