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Why should mobile marketers invest in App Store Optimization strategies?

Why should mobile marketers invest in App Store Optimization strategies?

With the millions of apps available to consumers, it’s fair to assume a vast majority of mobile marketers share a common goal – to outrank competitors in the app store. It’s important to enter the new year with innovative optimizations in place to

Artificial intelligence and unstructured data

Artificial intelligence and unstructured data

Artificial intelligence and unstructured data Home / Blog / Technology / Artificial intelligence and unstructured data Table of contents Big data and artificial intelligence have made great strides in digital marketing and their applications have grown

Reviews, News and Ratings

Reviews, News and Ratings

Creative Clicks dsc_9486_2 Creative Clicks is a performance-based user acquisition platform that empowers brands to connect with high-intent customers on a massive scale. Driven by machine learning technology analyzing big data, Creative Clicks facilitates

What does performance marketing look like in 2023? - ClickZ

What does performance marketing look like in 2023? - ClickZ

Upon evaluation of the current state of performance marketing, it is evident that consumer brands are on a mission to maximize their digital footprint and increase conversions through innovative and efficient marketing strategies. In addition, the economy

Character Building: The Untapped Power of Brand Icons

Character Building: The Untapped Power of Brand Icons

Every day, every minute, all over the world, hundreds of thousands of clever advertising people toil away in a never-ending search for brand differentiation. What makes us unique? What can we own? The answer is often an animated brand character. In an

Should You Invest In Paid Verification From Twitter Blue Or Meta Verified?

Should You Invest In Paid Verification From Twitter Blue Or Meta Verified?

Twitter plans to end its legacy verified program at the end of this month. To continue having a verified blue checkmark, you must subscribe to Twitter Blue, now available globally. You can check any blue checkmark on Twitter to see if it is a Twitter Blue or

Should You Get Facebook Blueprint Certified? [2023 Guide]

Should You Get Facebook Blueprint Certified? [2023 Guide]

If you advertise on Meta's platforms, Meta Blueprint (previously known as Facebook Blueprint) courses can help you level up your skills. Meta Blueprint (previously known as Facebook Blueprint) courses can boost Facebook ad practitioners’ skills. Getting

Publishers move past seeing social media platforms as traffic drivers

Publishers move past seeing social media platforms as traffic drivers

This story is part of an eight-article editorial series that explores the ramifications of a fragmented social marketplace. More from the series → Media companies primarily viewed social media platforms as important channels to drive traffic to their

Unlock the Power of a Digital Marketing Agency: What is a Social Media Marketing Agency?

Unlock the Power of a Digital Marketing Agency: What is a Social Media Marketing Agency?

Unlock the Power of a Digital Marketing Agency: What is a Social Media Marketing Agency? 21 Minute Read Tags: Social Media Management social media marketing Unlock the Power of a Digital Marketing Agency: What is a Social Media Marketing Agency? Are you