Think about the people who stand out in a crowd and seem to have the largest group of friends. They have a magnetic personality that is memorable, makes others feel good, and is emotionally engaging. This popularity only grows as more people come in contact
2018-10-03
The last few days have produced a great number of interesting online marketing stats. These are the nine that grabbed our attention: “The acceleration of audience growth is allowing us to continue to grow the ads business at a 50 percent year-over-year
2018-10-03
Neuroscience Tells Us How to Hack Our Brains for Success Tricks like visualization and writing down your goals have a strong basis in science. Image credit: ALFRED PASIEKA | SCIENCE PHOTO LIBRARY | Getty Images June 16, 2017 Reader
2018-10-03
SEO is a constantly changing and growing industry. No longer is search engine optimization seen as internet “black magic,” but it is now regarded as an essential part of any serious digital marketing strategy. Last year, it was estimated that
2018-10-03
The most effective call-to-action techniques use basic psychology. You can use some of these psychology methods in your calls to action to turn visitors into repeat customers. For example, let’s say you just read about an online tool that can make your
2018-10-03
In the world of marketing, it seems like there are always new tools, tips, tricks, and trends to discover and incorporate into your marketing strategy. How is it possible to keep up with them all? As a marketer myself, I often wish I had a better sense of
2018-10-03
Ralph Waldo Emerson once wisely observed that nature always wears the colors of the spirit. Your website should do the same. That’s especially true when it comes to your checkout process or landing page. When a visitor lands there, you’re just a few
2018-10-03
That’s how much is expected to be spent on native ads in 2018 (rising from just $4.7 billion in 2013). With those funds, marketers could raise the 14th largest military in the world. Alternatively, we could have fun with 840,000 hot air balloons, 150
2018-10-03
Omnichannel Retail: The Rise of the Olympic Brand Experience By Samantha DeVita I recently stood in a line at Macy’s with about ten people ahead of me, when a sales associate came down the line asking, “Who has debit or credit?” “I have debit,” I
2018-10-03
