Google could lose as much as $750 million because of a boycott by advertisers, according to Nomura Research. Companies are protesting against the placement of their ads next to extremist and hateful content. An even worse offender is Facebook, which had
2018-11-07
Facebook recently announced it has once again changed its algorithm to make content from users’ friends and family more prominent in the news feed. As a result, content from publishers (like news media sites that have come to lean on Facebook for traffic)
2018-11-06
An animated GIF is a great way to bring some life to your emails. To delight your readers with something fun. Because video in email is still not supported in every email client, animated GIFs are a great alternative if you want to add moving content to
2018-11-06
As an organisation, finding the right marketing channels is an essential part of your marketing strategy. The most effective channels will depend on your organisation and your audience. It could be marketing via email, improving your search visibility or
2018-11-06
If not, you may want to rethink your game plan. Marketers have been implementing Wikipedia as part of their marketing strategy for years and have reaped many of the benefits that have come from it. When it comes to marketing, Wikipedia is its own animal. It
2018-11-06
Capitalize on Back-to-School Shopping With These 3 Marketing Tips If you want to be found ahead of your competitors, you've got some marketing homework to do. Image credit: Bloomberg | Getty Images Head of Evangelism for Bing ---Shares July
2018-11-06
This is a guest post from our friends over at brightonSEO, which is a leading European organiser of online marketing conferences and training workshops. Hosting a number of events each year, Brighton SEO brings together some of the best speakers in the world
2018-11-06
As SEOs, we’re obsessed with how Google’s algorithms work. Well, it turns out they work together. In a recent Webmaster Central Google Hangout John Mueller revealed that Google’s various algorithms share data. Mueller’s exact quote was: “With
2018-11-06
Every SEO has their own favorite strategies to implement. When interviewing candidates for an SEO position, it’s important to know whether their strategies align with yours. While you’ll never be in agreement 100% of the time, the interview should give
2018-11-06
