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Your Summer Reading List from the Copyblogger Editorial Team - Copyblogger

Your Summer Reading List from the Copyblogger Editorial Team - Copyblogger

Writing comes more easily to some folks, for sure. But those aren’t always the people who end up writing really well. Writing is a skill that requires plenty of practice. But practice is always more effective when you’re working on the right

How SEO can create budget efficiencies in paid search campaigns

How SEO can create budget efficiencies in paid search campaigns

Oftentimes I’m asked, “Why should I invest in paid media when I already rank in position one for many organic search results?” Well, to answer that simply, investing simultaneously in PPC and SEO can and will result in an incremental rise in your

Google advice: Switch your m-dot domain to responsive before the mobile-first index rollout

Google advice: Switch your m-dot domain to responsive before the mobile-first index rollout

In November 2016, Google announced their mobile-first index initiative. We shared a comprehensive FAQ, but since then, Google has been working out issues with launching the new mobile-first index. In fact, we don’t expect to see it until sometime in 2018,

Customer engagement in the age of mobile, social and messaging

Customer engagement in the age of mobile, social and messaging

From a marketer’s point of view, customer engagement is an art form you’re constantly trying to master. There’s no single formula, no correct answer, no perfect approach, and the rules of the game are frequently changing. It’s hard to figure it out,

7 changes by Facebook that make it a real local search player

7 changes by Facebook that make it a real local search player

The race to steal market share from Google in local search has been futile. Google dominates search with over 63 percent market share, and in mobile, where the growth is, Google almost holds a monopoly at 95 percent. The dark horse in the race is Facebook

What advanced SEOs need to know about algorithm updates

What advanced SEOs need to know about algorithm updates

Times have changed. Gone are the days of yearly algorithm updates that would upend the search results and leave us scrambling. These days, it’s common to see ranking and traffic changes on a daily or weekly basis — and when it comes to algorithms, Google

13 Strategies to Use If Your Domain Name Isn't Available

13 Strategies to Use If Your Domain Name Isn't Available

It’s part of the struggle of running a business in the digital age. You come up with the perfect business name. You design business cards, start all of the official paperwork, and tell everyone about it. But when you go online to register the domain

How to Add Depth to Your Content With Semantic SEO

How to Add Depth to Your Content With Semantic SEO

Every year SEO gets more difficult. More content is fighting for valuable real estate in the organic search results. How can your search listing stand out? Semantic SEO is the process of building more meaning into the words you use in your

6 Tips to Maximise Your SEO Efforts with Guest Posting

6 Tips to Maximise Your SEO Efforts with Guest Posting

6 Tips to Maximise Your SEO Efforts with Guest Posting 6 Tips to Maximise Your SEO Efforts with Guest Posting Vaibhav S June 17, 2017 SEO No Comments In the present time, content marketing is one of the best ways to promote your business, especially with the