New year, new deals... well, almost. The thing is, we're still hung up on a handful of bargains on apps in the Mashable Shop from the past 12 months — so much so that we're offering them once again for an additional 19% off their sale prices, provided you
2018-12-28
In general, e-commerce retail can be thought of in three main parts: customer acquisition, conversion and retention/measurement. Each of these three pieces of the tripod is equally important in order to have a successful business, and each one collects an
2018-12-28
Sign up for our daily recaps of the ever-changing search marketing landscape. Owning more paid search spots on search results can increase your clicks by 30-50 percent for each additional spot that you occupy. To get this type of monster click growth from
2018-12-28
E-commerce websites depend on conversions (lead and revenue generation) to survive. That’s why pushing out evergreen content is crucial for staying relevant today. Evergreen content is basically a piece of content that doesn’t rely on current trends to
2018-12-28
Editor’s note: “Ask an SEO” is a weekly column by technical SEO expert Jenny Halasz. Come up with your hardest SEO question and fill out our form. You might see your answer in the next #AskanSEO post! Today’s Ask an SEO question is from Christopher
2018-12-27
The first time you went to create a Facebook ads campaign and got to the targeting section, what was your first thought? Mine was “Wow, this is incredible, you can target anyone.” And then I was immediately overwhelmed because there were so many options
2018-12-27
It’s been five months since Apple expanded their Apple Search Ads program to advertisers in three additional countries (UK, New Zealand and Australia). After its initial, US-only launch in October 2016, I was really excited to finally get to test out this
2018-12-27
What Is Edge SEO & Why You Should Adopt It VIP CONTRIBUTOR Dan Taylor SEO Account Director at SALT.agency Bio 1 min ago A lot of exciting things are going on in SEO at the moment. We’re starting to see another paradigm shift in SEO, the last major one being
2018-12-26
The SEO landscape looks a lot different today than it did ten years ago. When I started doing SEO, the Internet was a much different place. The rules we have in place now didn’t exist back then. It was common to practice . Today, we call this
2018-12-26
