AdWords offers several bid strategies that are tailored to different types of campaigns.Depending on which networks your campaign is targeting, and whether you want to focus on getting clicks, impressions, conversions you can determine which strategy is best
2018-12-31
It’s hard not to be repetitive when you blog as much as I do. I’ve brought up a lot throughout my blog posts. That’s because I focus a lot on them. They’re the foundation of an effective SEO strategy. Long-tail keywords account for . I’ve spent
2018-12-31
How to Optimize Your Brand for Search Engines Want digital marketing insights delivered straight to your inbox? Subscribe to the Single Grain blog now for the latest content on SEO, PPC, paid social, and the future of online marketing. I consent to receive
2018-12-30
HR The Benefits Of Professional Blogger Outreach And Paid Blogging For SEO Business blogging and content marketing are critical aspects of digital marketing strategy that shouldn't be undervalued. Having a business blog with new high-quality content posted
2018-12-30
It’s a constant challenge for even the most popular social media platforms to remain relevant and not lose their luster for users. That’s even more of a challenge for a brand whose core user base is under 34 years old the way Snapchat’s is. But Snap,
2018-12-30
Sign up for our daily recaps of the ever-changing search marketing landscape. The audience for Accelerated Mobile Pages (AMP) has been growing steadily over the past year, from single-digit to low double-digit percentages of traffic for many
2018-12-30
Everyone agrees reviews are good for business, but many business owners and marketers still view them with resentment. It’s understandable. Keeping your profiles up to date and respond to customer reviews – whether they’re positive or negative – is a
2018-12-29
Keyword research is underrated. Many SEOs have gotten the idea that keyword research just doesn’t hold the value it once did, especially in today’s environment of voice search, extreme long-tail phrases and so on. However, this couldn’t be further from
2018-12-29
Whether in an agency environment or inside a business, your SEO team is affected by where it’s placed within the organization. But first, a caveat: there isn’t one correct answer for how every company or agency should do things. With that said,
2018-12-29
