A simple question: would you rather have a bigger AdWords ad or a smaller AdWords ad for the same cost? Of course the answer is obvious -- when it comes to advertising bigger is always better. So how can you go about making your Google AdWords ads bigger for
2019-01-06
With the recent decision by the European Commission (EC) to levy a massive $2.7B fine on Google for unfair practices, a light was shined on the comparison shopping engines that have lost out over the past few years as searchers have increasingly used Google
2019-01-05
We’re living in an increasingly visual world. And in this world, the value of image optimization can’t be overlooked. More likely than not, there’s an image on every page of your website. Without the proper optimization, however, you’re wasting a
2019-01-05
How to Perform an SEO Competitive Analysis Facebook LinkedIn Flipboard 0 0 SHARES I get asked all the time – “Ryan, what is XYZ.com doing that we aren’t? Tell me why they’re ranking 1st for this keyword and we are not!!!”. There’s so many
2019-01-04
Setting up a solid blogger out strategy is vital for the success of any campaign by a business or an advertising agency. Bloggers are the main people buyers consult consciously or unconsciously when making a purchase decision. Blogger out out Reach in
2019-01-04
So you've mastered the basics of SEO and improved site traffic tenfold. Great job! Surely now you've decided you have enough traffic and don't need to improve anymore, right? Of course not! The goal of any website or business is to keep growing. But you
2019-01-04
Marketing your brand around the internet has never been more accessible thanks to the different outlets that your company is now afforded. The two most popular styles of digital marketing are SEO and social media, and we are going to discuss how to get the
2019-01-04
With our first snowfall behind us and Christmas carols blasting in the stores, businesses are beginning to sense the end of 2018 and are eagerly planning for the coming sales year. The start of a new year is a clean state—a chance to rethink budgets and
2019-01-04
When inbound marketing was on the rise in 2006, search engines were the primary way readers discovered new content. In 2017, this still holds true. Social, video, and messaging apps now occupy a fair share of the content landscape -- but with over 3.5
2019-01-04
