Nothing is healthy in excess amounts, including social media. In this article, we share the reasons for and benefits of taking a social media break, as well as insight into what happens when a Chronically Online person decides to take one. If you’re
2023-07-30
Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented below. The “will-they-won’t-they?” talk about a recession has marketers crunching the numbers on their 2023 budgets and
2023-07-20
This week, Wing Digital Marketing‘s fourth, #InfluenceNow Twitter Chat saw us tackle the topic of just how to influence small business. The chat takes part weekly, Thursdays, 4pm UK time, 10am Central USA, and 12pm Brazil (that’s where we reside) and
2023-07-19
Shawn Brown hired her first social-media manager in 2016, in hopes of expanding her bakery's audience beyond her Atlanta neighborhood. CheeseCaked's picturesque sundaes and sky-high shakes were a great fit for social media, but Brown lacked a robust
2023-07-18
If you’ve been closely following the progress of Open AI, the company run by Sam Altman whose neural nets can now write original text and create original pictures with astonishing ease and speed, you might just skip this piece. If, on the other hand,
2023-07-16
Welcome to Ad Age Datacenter Weekly, our data-obsessed newsletter for marketing and media professionals. That’s the current price of a 30-second commercial during NBC’s “Sunday Night Football,” as Ad Age’s Parker Herren reports in “What TV
2023-07-15
The company focuses on using experiential marketing to connect customers after coming to a conclusion that traditional advertising is not as effective. Raja Rajamannar, the company’s Chief Marketing & Communicating Officer and president of healthcare,
2023-07-09
We all already know that Twitter is one of the biggest traditional social media apps where users share short, 280-character messages called ‘tweets.’ One of the most important metrics on the app is the ratio – which is simply the number of likes or
2023-07-09
3 app measurement strategies for business growth 3 app measurement strategies for business growth Oct 31, 2022 Copy link Marketers are investing more in their apps. In fact, 81% of retailers and 75% of e-commerce companies plan to increase their investment in
2023-07-04
