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What You Need to Know About Email Deliverability

What You Need to Know About Email Deliverability

In a time where live events and in-person experiences have been put on hold, marketers are depending on email more than ever to connect with their audiences. Recent data shows email is experiencing some of the highest engagement rates in five years, so

How To Send SMS Messages To WordPress Subscribers

How To Send SMS Messages To WordPress Subscribers

How To Send SMS Messages To WordPress Subscribers By Lindsay Liedke With over 1.3 billion – yes billion ­– users on Facebook Messenger alone, it’s no wonder more online businesses are looking to connect to their audience via SMS messages. After all,

3 things every B2B copywriter should know when they're writing for digital

3 things every B2B copywriter should know when they're writing for digital

3 things every B2B copywriter should know when they're writing for digital August 18, 2020 Login to rate this article 5 Account Executive The Marketing Pod As copywriters, many of us are used to adapting our copy for different channels and formats - but when

Seven Things You Didn't Know About Email Marketing

Seven Things You Didn't Know About Email Marketing

Numerous online interaction platforms such as websites and social networks preoccupy marketers and make them forget one simple fact – email marketing still rules the global communication. Without a comprehensiveemail strategy, you can hardly expect the

How to Improve Your Mobile Marketing Strategy - business.com

How to Improve Your Mobile Marketing Strategy - business.com

Shopping online was once viewed as a novelty. Today, most of us make purchases online through Amazon, eBay, and countless e-commerce websites every week. We were also there when big bulky cellphones transitioned into the sleek, powerful mini-computers we have

4 Reasons Mobile Email Has Become So Important For Businesses

4 Reasons Mobile Email Has Become So Important For Businesses

One of the most challenging questions that an email marketer can have is how to send a cold email. But things have changed significantly in the smartphone era. The impact of the smartphone revolution is undeniable, and we are continuing to see it flourish

9 Ways to Make Your Email Automation More Effective

9 Ways to Make Your Email Automation More Effective

If you go shopping on the Bombas website, then get distracted and abandon your digital cartful of socks, the direct-to-consumer brand doesn’t shrug and move on. Instead, it fires off a timely email. “NO BOMBAS LEFT BEHIND,” it declares in large font,

How to Step Up Your Email Marketing

How to Step Up Your Email Marketing

The world of marketing is changing fast. And like the industry itself, it’s important to always be adapting, or you could be left in the dust. Email marketing requires that you step up your game every now and then to keep things interesting and ensure that

5 Email Marketing Tips for Nonprofits

5 Email Marketing Tips for Nonprofits

A common form of internet marketing is email marketing. Email marketing is the practice of sending emails to potential and current donors to inform them and build a personal relationship with them. For nonprofit organizations, email continues to be an