Team at We Are Social investigate the pervasiveness of algorithms on culture and business and look at the implications on brand strategy Algorithms have taken over who we connect to, what we buy, where we go, how much we earn and even who we marry. And
2018-12-23
Expectations were high for Google’s Marketing Next teleconference in San Francisco last week and the Mountain View-Calif.-based search giant didn’t disappoint in announcing its planned innovations. Google announced updates to AdWords, DoubleClick and
2018-12-23
Digital Insight for Business Marketing The Best Digital Marketing Blogs From May 2017 Posted by Taha Aziz on May 30, 2017 8:31:00 AM May was full of digital marketing news! From content marketing to social media marketing, the Social Fusion Group looks at the
2018-12-22
Convince and Convert: Social Media Consulting and Content Marketing Consulting Pros and Cons of a Degree in Internet Marketing About This Episode: Temitayo Osinubi, Content Strategist at Digital Marketing Advisers, joins the Social Pros Podcast to discuss how
2018-12-22
Video marketing is becoming a digital marketing necessity. (It’s not a “nice-to-have” marketing strategy anymore.) People love to watch videos, and videos can help you sell more products or services. In fact, a study done by Cisco last year predicted
2018-12-22
From Frustration to Success with Content Marketing #semrushchat ... Wow-Score collecting now The Wow-Score shows how engaging a blog post is. It is calculated based on the correlation between users’ active reading time, their scrolling speed and the
2018-12-21
By now you’re probably well aware that Instagress, an easy-to-use and affordable website that allowed would-be Instagram influencers to use bots to rack up followers, has folded. Instagress didn’t make fake accounts, but it created bots that
2018-12-21
After all, there were over 2,000 millennial women sharing photos of themselves in the mask and posting review videos. No, it’s not some new fad. Well, it might be, but it didn’t just happen out of nowhere. It was a Snapchat marketing campaign that
2018-12-17
Yes, maybe, or no. For reluctant buyers, they aren’t quite certain whether your product works for them. The consumer isn’t sure if the product’s features will actually help them. Tackling this segment of buyers is an issue facing most SaaS companies.
2018-12-17
