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5 colour trends set to make waves in 2023

5 colour trends set to make waves in 2023

The ebb and flow of colour trends reflect the state of the world and times in which we live. In recent months, society has been marked by increasing economic pressures, political division, war, and an ongoing climate crisis – so it's no wonder that this

6 PPC Strategies To Focus On Now

6 PPC Strategies To Focus On Now

PPC has many components, constantly evolving with new technologies, feature enhancements, and tactical tips. Today, our recommendations focus on the following key concepts for a fresh perspective or next-level optimizations. Whether you are looking for

This day in search marketing history: March 9

This day in search marketing history: March 9

In 2017, there were strong signs of a Google algorithm ranking update that had actually started on March 7. At first, it seemed to be a spam algorithm update related to links. However, a later Search Engine Land analysis of Fred indicated that the update

Google Docs power tips: How to add charts, citations, and more

Google Docs power tips: How to add charts, citations, and more

Once you’ve mastered the basics of Google Docs, it’s time take your documents up a notch. Some documents need to include citations, while some can benefit from charts or a table of contents. Others may require a watermark for security or branding

Gen Z's Impact on Hotel Marketing and Design

Gen Z's Impact on Hotel Marketing and Design

Gen X move over. The next generation knows what they want from hotels, and it's not bad at all. In order to start a conversation prior to our big hotel event in London this coming Wednesday, Senior Hospitality Editor Sean O’Neill took a very deep dive into

Reaching The Unreachable: How Brands Are Connecting To Consumers In A World Of Ad Avoidance (via Passle)

Reaching The Unreachable: How Brands Are Connecting To Consumers In A World Of Ad Avoidance (via Passle)

There was a day, when imagining a world without advertising seemed a lifetime away. I remember talking about an ad free world and being shot down because social media was funded by adverts.  And then this ..... This misses Discord, which to be honest you

Character Building: The Untapped Power of Brand Icons

Character Building: The Untapped Power of Brand Icons

Every day, every minute, all over the world, hundreds of thousands of clever advertising people toil away in a never-ending search for brand differentiation. What makes us unique? What can we own? The answer is often an animated brand character. In an

Should You Invest In Paid Verification From Twitter Blue Or Meta Verified?

Should You Invest In Paid Verification From Twitter Blue Or Meta Verified?

Twitter plans to end its legacy verified program at the end of this month. To continue having a verified blue checkmark, you must subscribe to Twitter Blue, now available globally. You can check any blue checkmark on Twitter to see if it is a Twitter Blue or

How To Make The Most Money On Clothes Resale Apps, According To Experts

How To Make The Most Money On Clothes Resale Apps, According To Experts

Be specific with your listings When listing your items, be as detailed as possible about the material, quality and color. “The more exact your description is, the more ‘likes’ you’ll get,” Poshmark seller Christina Romano explained. “Once I have a