How to Prioritise your Customer: The Ins and Outs of Being Customer-Centric By Brittany Rudkin At the recent Email Innovations Summit in London, Holistic’s CEO, Kath Pay had the pleasure of chairing a panel discussing “How to Prioritise your Customer
2019-03-20
When you create great content, you’re not only working on engaging your subscribers with your current campaign, but you’re continuing a dialogue that started from the time they signed up. Strong and continued subscriber engagement isn’t just a great
2019-03-20
Why B2C and B2B need different marketing automation tools Introduction Marketing automation is an incredibly powerful way to engage customers but marketing automation has a reputation of being expensive, clunky, and challenging to manage and execute. But
2019-03-20
Incorporating visual content in your marketing strategy is a great way to cut through the content noise. While marketers on a modest budget can make room for videos, interactive data visualizations, and full-fledged online courses, cash-strapped bloggers and
2019-03-20
Why Meta Tags Are So Important for Your Online Marketing Efforts > Why Meta Tags Are So Important for Your Online Marketing Efforts Can I ask you a question? I mean besides that one. What was it that made you click on this article to read it? Maybe the title
2019-03-20
The future of online is moving offline.Amazon’s same-day delivery system, acquisition of Whole Foods, and their mission to expand warehouses to every city shows just how important establishing an omnichannel presence is to survive as a retailer. 94% of all
2019-03-20
Mobile SEO: The 3 areas that really matter for SEO performance Mobile SEO: The 3 areas that really matter for SEO performance Twitter 0 With the upcoming launch of Google’s mobile-first index, digital marketers are preparing for a proliferation of “
2019-03-20
Elon Musk’s thoughts on artificial intelligence are pretty well known at this point. He famously compared work on AI to “summoning the demon,” and has warned time and time again that the technology poses an existential risk to humanity. At a gathering
2019-03-20
Artificial Intelligence is slowly taking over our day to day lives – especially when it comes to the workplace and using tech to enhance and fast-track tasks. There are many sectors in which AI can help improve services – specificallynational health
2019-03-19
