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Machine Intelligence and Risk Management, with Jeremiah Lowin

Machine Intelligence and Risk Management, with Jeremiah Lowin

Welcome to Patrick O’Shaughnessy's podcast series,  Jeremiah Lowin is probably the smartest guy I know, and that is saying something. He is an expert in the fields of statistics, artificial intelligence, and risk management—among many other things.  He

Online Campaigns For SEO Marketing

Online Campaigns For SEO Marketing

HR Online Campaigns For SEO Marketing There are many ways that are present on the internet for earning money. But you must choose the best one. Although earning from the internet is not so easy but if you will gain specific knowledge, then it will become

Website Design: 5 Trends To Watch in 2019

Website Design: 5 Trends To Watch in 2019

Website design has undergone many changes in the last few years. Search engine optimization has a lot to do with current changes. The explosion of Word Press sites also has contributed to changes in website design. Despite these recent changes, you can expect

Transformational Marketing and Future Branding

Transformational Marketing and Future Branding

The marketing research analyst Gartner recently identified something that it calls the hype cycle. This is the rise-and-fall social response pattern that manifests after new tech innovations hit the market, starting with the introduction of the new tool—the

5 Ways to Capture Audience Attention and Drive Content Performance

5 Ways to Capture Audience Attention and Drive Content Performance

With about $135 billion spent on content marketing in 2014, today’s brands are putting more resources than ever into producing great content. But, according to research by CMI, less than 40 percent of all content marketers are effective at content

Predictive Analytics for Social Media Marketers

Predictive Analytics for Social Media Marketers

Predictive Analytics for Social Media Marketers Presenter: Thu, Feb 15, 2018, 12pm ET Length: Save to Favorites Add to Calendar 02/15/2018 12:00 PM 02/15/2018 1:00 PM America/New_York Predictive Analytics for Social Media Marketers An online seminar from

Deliverability, Engagement, and the Theory of Email Marketing - Only Influencers

Deliverability, Engagement, and the Theory of Email Marketing - Only Influencers

Ever since the final session at EEC 2015, it’s been a seismic few weeks for the email community when it comes to understanding deliverability from the perspective of the inbox providers. In that session, a seemingly innocuous question from yours truly

How nonprofits can leverage email marketing for Giving Tuesday

How nonprofits can leverage email marketing for Giving Tuesday

While retailers are getting ready for Black Friday, nonprofits are prepping for Giving Tuesday. Started in 2012, Giving Tuesday is a global day of giving that nonprofits can rally around to boost donations. Giving Tuesday is the Tuesday that follows

Email segmentation to improve email marketing conversions

Email segmentation to improve email marketing conversions

Just like ‘one size doesn’t fit all’, everyone has a different taste. Thus segmentation comes into play. ‘Segmentation’ in email marketing is like knowing the ‘exact measure’, of what ingredients must go in a dish, to make it totally