Copywriters and content marketers have distinct roles to play in online marketing. Copywriters take care of all promotional materials. This includes drafting content for ads, flyers and most importantly the sales pages of your website. An ideal sales page
2018-09-28
How I Established a Culture of Virtual Innovation Even with physical distance, it's still possible to build an innovative culture. Image credit: Hero Images | Getty Images June 9, 2017 Reader Resource Apply now to be an Entrepreneur 360™
2018-09-28
![5 Essential Skills Marketers Need to Succeed This Year [Infographic]](https://s3.amazonaws.com/gotchastream/search-engine-optimization.png)
The marketing landscape evolves at what often seems like a bewildering pace. There are changes in consumer preferences. There are updates to search algorithms. And, we can't forget the frequent updates and features added to various social media channels. For
2018-09-28
This post was sponsored by Aimclear. Brands repeatedly invest in content creation for the sole purpose of SEO. This sometimes-myopic approach fails to generate journalistic content that can supercharge a company’s customer retention, reputation
2018-09-28
22 Unique SEO Tips Backed by 22 Renowned SEO Experts TwitCount How great would it be if we could gather all the awesome SEO experts in just one room to talk about search engines ranks with a focus on the best SEO tips available out there? It would be
2018-09-28
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. TapClicks buys Raven Tools Apr 26, 2017 by Barry Levine The combined firms say they are now the only reporting platform for multiple
2018-09-28
How to use social media as part of an integrated omni-channel strategy Stumble In a previous blog post, I talked about what an omni-channel strategy is and how it can be implemented by businesses. Social media is a huge part of a good omni-channel marketing
2018-09-28
In 2015, Hitachi Data Systems Corp. made a play in the big data game with the acquisition of Pentaho. The merger brought together a first-class data integration and business analytics company using an open-source-based platform and added new functionality
2018-09-28
How AI has created an arms race in the battle against cybercrime Feature 20 March 2017 The growing capabilities of artificial intelligence is triggering a battle across the cyber security fence – and organisations must act now to be on the right side of
2018-09-28
