Google’s SEO Starter guide states that compelling and useful content is highly important, more than most other traditional ranking factors. Because getting content right is so important for ranking, I asked Jeff Coyle, the co-founder and Chief Product
2019-04-03
Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! There are plenty of rabbit holes to fall into when it comes to Google algorithm updates. One of my favorites (after the unsolved mystery
2019-04-03
7 Proven Email Templates for Requesting Online Reviews They hate it when you ask. You know it, they know it. But experts are encouraging you to do it. “Ask your customers for reviews,” they say. “You’ll regret it if you don’t,” they imply. Over
2019-04-02
Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! There is little more exciting than the release of an algorithm update from Google. This dramatic story commonly begins with chatter among
2019-04-02
YouTube (like its big brother Google) loves authority, and if you regularly upload videos on the same topic for a number of years, you’re much more likely to rank well for related search terms than the new kid on the block. Unbox Therapy has been uploading
2019-04-01
2018 is coming soon and people are starting to ask: what’s new? What should we do to keep up with changes in search and specifically in SEO in 2018? In this post, I’ll sum up the biggest changes in our world, and what you should be working on. Over the
2019-04-01
301 vs. 302 redirects. Confused about which one to use? You’re not the only one. Even in 2019, website owners are unclear about which type of redirect is best for SEO. At its simplest, “a redirect is a way to send both users and search engines to a
2019-03-31
Making efforts and then getting your desired result bring you overwhelming joy and happiness. But what if all went in vain, or if doing a lot of hard work doesn’t yield you fruitful results. We know that it may sound very disappointing. But don’t you
2019-03-31
Back in August, I wrote an article looking at Magento SEO issues, and soon after a couple of business owners reached out asking about another popular e-commerce platform, Shopify. Shopify has been around since 2004 and in my experience is a great alternative
2019-03-30
