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5 Reasons Your Business Needs To Focus On More Than SEO

5 Reasons Your Business Needs To Focus On More Than SEO

Since the birth of online media and marketing,SEOhas been one of the most used phrases when discussing setting up a website and driving traffic toward it. Search Engine Optimisation is the phrase given to describe activity that attempts to improve search

Preparing to Exit Your Small Business

Preparing to Exit Your Small Business

For many small business owners, the thought of transitioning out of their business may be years away, if ever. In fact, in a recent Wells Fargo survey, more than half of small business owners said that if money were no object, they would continue working full

14 Technical SEO Tips to Make Your E-commerce Site Successful

14 Technical SEO Tips to Make Your E-commerce Site Successful

E-commerce site owners must pay special attention to the technical factors affecting their brand’s search presence. Apart from backlinks, technical SEO plays an important role in improving your overall ROI from search. Here is a complete checklist that

Your Guide to Google's Exact Match Domain Algorithm Update

Your Guide to Google's Exact Match Domain Algorithm Update

Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! The EMD, or Exact Match Domain update, was a 2012 Google algorithm update that targeted exactly what it is named: exact match domain

A Complete Guide to the Google Penguin Algorithm Update

A Complete Guide to the Google Penguin Algorithm Update

Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! In 2012, Google officially launched the “webspam algorithm update,” an algorithm specifically targeting link spam and manipulative

How to Use SEO PowerSuite in Your SEO Strategy

How to Use SEO PowerSuite in Your SEO Strategy

How I Use SEO PowerSuite in My SEO Strategy Step 1: Perform a Website Audit When it comes to all things SEO, I’m a big fan of performing audits before I take on a new client (just see how in-depth I go into the technical SEO audit process ). I love digging

5 Tips to Help You Run a Successful eCommerce Business

5 Tips to Help You Run a Successful eCommerce Business

Creating an online store is easier today than ever before. With eCommerce platforms like WooCommerce and Shopify, you can build a website in no time and start selling. But running an eCommerce business isn’t as simple as putting some products up on a

How the Google Venice Update Changed Local Search

How the Google Venice Update Changed Local Search

Google published a post on the Inside Search Blog back in February 2012 citing 40 key changes they had made to their search algorithms during the last month. Among these 40 updates were projects codenamed Nesehorn (affected flight queries), rich snippets

The changing SERP: Understanding and adapting to dynamic search results

The changing SERP: Understanding and adapting to dynamic search results

Consumer search behaviors are changing rapidly. According to a recent report from BrightEdge (disclaimer: my employer), 57 percent of searches now begin with a mobile device, and last year Google revealed that voice search has increased to about 20 percent of