YouTube (like its big brother Google) loves authority, and if you regularly upload videos on the same topic for a number of years, you’re much more likely to rank well for related search terms than the new kid on the block. Unbox Therapy has been uploading
2019-04-01
2018 is coming soon and people are starting to ask: what’s new? What should we do to keep up with changes in search and specifically in SEO in 2018? In this post, I’ll sum up the biggest changes in our world, and what you should be working on. Over the
2019-04-01
301 vs. 302 redirects. Confused about which one to use? You’re not the only one. Even in 2019, website owners are unclear about which type of redirect is best for SEO. At its simplest, “a redirect is a way to send both users and search engines to a
2019-03-31
Making efforts and then getting your desired result bring you overwhelming joy and happiness. But what if all went in vain, or if doing a lot of hard work doesn’t yield you fruitful results. We know that it may sound very disappointing. But don’t you
2019-03-31
Back in August, I wrote an article looking at Magento SEO issues, and soon after a couple of business owners reached out asking about another popular e-commerce platform, Shopify. Shopify has been around since 2004 and in my experience is a great alternative
2019-03-30
One of the most common technical SEO issues I come across is the inadvertent indexing of development servers, staging sites, production servers, or whatever other name you use. There are a number of reasons this happens, ranging from people thinking no one
2019-03-30
Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! Google’s Freshness, or “fresher results”, update – as the name suggests – was a significant ranking algorithm change, building
2019-03-29
If you’ve been doing SEO for any length of time, you’ve undoubtedly experienced your fair share of failures. And in many cases, frustratingly, the SEO program itself was not the issue. While I’ve discussed meta topics such as management challenges,
2019-03-29
Welcome to the newest installment of our educational Next Level series! In our last episode, our fearless writer Jo Cameron shared how to uncover low-value content that could hurt your rankings and turn it into something valuable. Today, she's returned to
2019-03-29
