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How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

Today’s content marketing space is a tumultuous one. Content shock, ever-changing search engine algorithms,social media’s midlife crisis, growingconsumer distrust in brand messaging—marketers are constantly challenged to adapt and scale their strategies

How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

Today’s content marketing space is a tumultuous one. Content shock, ever-changing search engine algorithms,social media’s midlife crisis, growingconsumer distrust in brand messaging—marketers are constantly challenged to adapt and scale their strategies

How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

How to Succeed at Influencer Marketing 2.0: Lee Odden’s Best Advice

Today’s content marketing space is a tumultuous one. Content shock, ever-changing search engine algorithms,social media’s midlife crisis, growingconsumer distrust in brand messaging—marketers are constantly challenged to adapt and scale their strategies

4 Email Marketing Integration Tactics

4 Email Marketing Integration Tactics

Email marketing remains one of the key communication tools for business.Eighty-two percentof companies todaytake advantage of email marketing. The ability to segment lists, and to personalize and tailor messages to any part of your audience, has wide appeal.

Reclaiming Billboards to Promote Public Art | MailChimp Email Marketing Blog

Reclaiming Billboards to Promote Public Art | MailChimp Email Marketing Blog

We get excited about billboards around MailChimp HQ. And if you’ve spotted any of them, you may have noticed that our tastes tend to run toward the nontraditional: shrimp photography, rice mosaics, dripping paint, and simple blue backgrounds (AKA:

News Round-Up: Email Personalization, Explosive Growth, and Putting the Spark Back in Your Campaigns

News Round-Up: Email Personalization, Explosive Growth, and Putting the Spark Back in Your Campaigns

Greetings, marketers! Let’s take a look at some recent industry news, shall we? Lisa Bedgood writes at Business 2 Community that “personalization is already gearing up to be one of the biggest digital buzzwords in 2017.” She cites recent studies

Awesome Ways to Grow Your Email List with Facebook and Snapchat

Awesome Ways to Grow Your Email List with Facebook and Snapchat

Awesome Ways to Grow Your Email List with Facebook and Snapchat Andy Shore writes on July 24, 2017 Reading Time: 4 Minutes Practical Marketer Share It’s a question older than email marketing itself: How do I grow my contact list? Your list is one of the

CTR vs. CTOR: Which Email Marketing Metric Should You Be Using?

CTR vs. CTOR: Which Email Marketing Metric Should You Be Using?

CTR vs. CTOR: Which Email Marketing Metric Should You Be Using? Share: When I say, " I'm an email marketer ," how does that make you feel? Chances are high that you cringe, as you think of all of the emails currently clogging your inbox. Or maybe you

Our absolute favorite GIFs in email

Our absolute favorite GIFs in email

Our absolute favorite GIFs in email April 12, 2017 McKenzie Gregory Share this Article Ok, ok… our team might have a bit of a GIF problem.    Between the sheer amount we share on Slack to the gems we find every day on the internet, you’d think we’d