Successful marketers frequently spend time analyzing their customer's needs and desire to target them more effectively. For instance, you spend time digging into demographic and regional information to see what these consumers are looking for in a product or
2019-08-03
8 Ways Professional Keynote Speakers Can Deliver Massive Value for the Audience and Event Host Have you ever listened to and watched an amazing presentation? It may have been a keynote speech, breakout or maybe even a custom private workshop? What made the
2019-08-02
How often should you post to your business' Facebook Page? "It depends." Hmph. Not the definitive answer most people want. Truth is, this response isn't wrong, as frustrating as it is. It does depend -- on your followers' age range, interests,
2019-08-01
Season three of Stranger Things released last week and I spent my weekend watching it. (Don’t worry, this post doesn’t contain any spoilers. Read with ease). Episode eight (and much of the previous episodes too) took place in the new, groovy Hawkin’s
2019-07-30
A recent study concluded that online marketers viewed artificial intelligence as “the next big thing.” But AI is not new for email service providers. Email platforms have long recognized that AI can optimize opens and clicks while saving time and
2019-07-30
As the holiday buzz winds down, your sights are set on growing e-commerce sales in 2019. You’ve set goals to boost the visibility of your brand in the new year ahead, and are anxious to report on the sales to prove it. But, what can bridge the gap between
2019-07-30
It happens all the time. You spend hour after hour building a website that people will love and buy from. Then you launch – with your expectations set pretty high – only to hear nothing but the infamous crickets at the end of the day. However, if this
2019-07-30
So your new client comes into the office and tasks you with helping them rank in position one in the map pack. Client: “OK, so we really need to be ranking for more ‘near me’ searches. What can we do?” SEO: “Well, I have some ideas on
2019-07-27
Every year, new digital trends emerge in the marketing sphere. What worked a couple of years ago in your marketing strategy might not work for you this year. That’s why marketers should always be updated and aware of the changes occurring in order to keep
2019-07-26
