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Not All Links are Equal: How Backlinks from Different Page Locations are Worth More (Or Less)

Not All Links are Equal: How Backlinks from Different Page Locations are Worth More (Or Less)

What if I told you that backlinks can hurt you just as much as they can help you? Would you cringe a little bit? I think we all would. We all trust backlinks to help our SEO. So we work at generating them from every website we can possibly get our hands

The Real Reason Why SEO Firms Get Fired - Search Engine Journal

The Real Reason Why SEO Firms Get Fired - Search Engine Journal

The last thing you want is to drive organic traffic, pull in leads, and get fired. It’s a story that SEO firms are far too familiar with. Your client was nice, perhaps a little overzealous, but nice. And you know you’re good at your job, so no qualms

15 Ways to Supercharge Your Digital Marketing #DSMPLS

15 Ways to Supercharge Your Digital Marketing #DSMPLS

Good marketing programs involve strategy, goals, target audience, tactics and measurement. Great marketing programs often include a special ingredient to really supercharge the engine of leads and sales. To help you supercharge your marketing success, I’ve

Social Media Trends That Are Transforming the Digital Marketing Landscape

Social Media Trends That Are Transforming the Digital Marketing Landscape

Once started as the platform to connect & interact with people, social media has come a long way to become a leading online marketing channel today. By its very nature, social media is able to create better engagement than any other online marketing channel

China vows to become artificial intelligence 'world leader' by 2030 - but will it spark a killer computer arms race?

China vows to become artificial intelligence 'world leader' by 2030 - but will it spark a killer computer arms race?

Experts fear the race to develop a super-smart machine mind could end up creating the digital destroyer which wipes out humanity Click to share on Twitter (Opens in new window) Click to share on Facebook (Opens in new window) Click to share on WhatsApp

Digital Marketing Optimization for Niche Markets and Small Businesses

Digital Marketing Optimization for Niche Markets and Small Businesses

As a business owner, you have made it a priority to know your product or service inside and out. You have selected a specialized niche, whether it be a broad spectrum of topics or one specific focus. Now that the business model is set, it's time to zero in

Want To Take Your PPC Advertising To The Next Level?

Want To Take Your PPC Advertising To The Next Level?

The Buyer Journey: We start the day looking at how people search and the overall buying funnel. We will examine funnels for different types of companies. This information helps set the stage for the rest of the day as your keywords, ads, audiences, and

20 Best Email Campaigns of 2017 | Pure360

20 Best Email Campaigns of 2017 | Pure360

We’ve seen some outstanding examples of email marketing in 2017. For us, the best email campaigns—the ones that really cut through the noise—are ones which are both creative and strategic. Those that show innovative use of the personalisation,

The Top 10 Most Popular Litmus Blog Posts of 2017 – Litmus Software, Inc.

The Top 10 Most Popular Litmus Blog Posts of 2017 – Litmus Software, Inc.

[ 0 By Bettina Specht Keeping up with the email marketing industry can be hard. This year alone, there were enough trends, email hacks, and observations for us to write over 170 posts on the Litmus Blog. To make sure you aren’t missing out on our best