The implementation of General Data Protection Regulation (GDPR), an effort to ensure data privacy in the European Union, will take place in just four months. With that milestone quickly approaching, it seems like a good time to provide a brief GDPR primer
2019-05-16
Even though you’ve completed a website that appeals to visitors, your work is far from over. You have to drive traffic there so you can generate leads, collect email addresses, update visitors on company news, or share educational information. An
2019-05-16
There used to be a time where you could open up a local business in town and turn a hefty profit with hard work, dedication, and financial management skills. Today, your blood, sweat, and tears are not enough to keep your business afloat. You need to get
2019-05-16
Content marketing is one of the , coming in 3rd on a list of 9 of the most popular marketing strategies. This is largely in part due to its unique, long-term, compounding effects. Dan Murphy, the former VP of business development at Import.io, that
2019-05-16
Search engine optimisation is the art of driving more traffic to your website through higher rankings on the results page. Negative SEO or Google Bowling as some refer to it, is the shady tactic of a rival climbing higher in the ranks by conning search
2019-05-15
It used to be that you could throw up short blog posts, for years, and call it a day; all the while, still raking in the money. But today, people are more savvy and are requiring more out of their online destinations than a few short blog posts. Today, to
2019-05-15
Facebook's F8 conference brought to light multiple announcements from Mark Zuckerberg himself. Here are some of the major takeaways from this presentation. Facebook is entering the dating space. Users can volunteer to add a dating profile that's not visible
2019-05-15
Let me start off by saying that digital marketing for local and small businesses does not need to be difficult. Many of the companies I’ve worked with in the past see it as a daunting task that is going to take too much time, money and a team of people to
2019-05-15
Your audience no longer wants their attention bought -- they want it earned. This means lead generation strategies need to be revamped across the industry to better meet the needs of target markets. The first step in this evolution is to create compelling
2019-05-15
