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What is SEO? SEO is the Ability Understand Search Intent

What is SEO? SEO is the Ability Understand Search Intent

Lots of changes impacted search in recent years and now, as always SEO’s are keen on the newly emerging SEO trends and the updates that Google Search has in the future for us. If you have heard it said, “Evolve or decay”, it is best to keep a fluid

The new Google AdWords interface is coming soon. Are you ready? - Search Engine Land

The new Google AdWords interface is coming soon. Are you ready? - Search Engine Land

Google is gradually rolling out a new AdWords user interface. Word has it this change will be complete and available to everyone sometime in the first half of 2018. Many of us using the new interface have been asking questions like “Have you seen this

Google News Initiative kicks off with Subscribe With Google, other efforts

Google News Initiative kicks off with Subscribe With Google, other efforts

Google’s plans to help support publishers’ subscription businesses came into fuller color on Tuesday at an event in New York City. The company is launching a wider framework for working with publishers called the Google News Initiative that builds on

Harnessing the Power of Email Marketing Segmentation

Harnessing the Power of Email Marketing Segmentation

Fun fact: every day more than 200 billion email are sent all over the world. Long considered the granddaddy of digital marketing, the astonishing number of email sent every day just goes to show how relevant is email in this day age. There are many reasons

As Google Fights Fake News, Voices on the Margins Raise Alarm

As Google Fights Fake News, Voices on the Margins Raise Alarm

SAN FRANCISCO — When David North, the editorial chairman of the World Socialist Web Site, noticed a drop in the site’s traffic in April, he initially chalked it up to news fatigue over President Trump or a shift in political consciousness. But when he dug

Real Time Advertising: Instantaneous Replay Ads Can Double Your Revenue

Real Time Advertising: Instantaneous Replay Ads Can Double Your Revenue

Branded advertisements in real time drive engagement and sales in ways not possible even a year ago. The world of digital advertising is expanding at a rapid pace. New advertisement methods are being introduced, exploited, and are saturating the market more

Better Together: Search and Social #semrushchat

Better Together: Search and Social #semrushchat

Better Together: Search and Social #semrushchat ... Wow-Score collecting now The Wow-Score shows how engaging a blog post is. It is calculated based on the correlation between users’ active reading time, their scrolling speed and the article’s

10 Considerations when Choosing an Optimization Partner | Webtrends

10 Considerations when Choosing an Optimization Partner | Webtrends

Who doesn’t want to improve their conversion rates? In my last post I discussed onsite retargeting but if you haven’t started your conversion rate optimization (CRO) journey then it’s going to be hard to test the impact of this. The thing is –

17 Top AI and Machine Learning Conferences for Developers in 2017 - Watson

17 Top AI and Machine Learning Conferences for Developers in 2017 - Watson

Whether you’re interested in cognitive computing, artificial intelligence or machine learning, you probably know that the fourth industrial revolution is well underway and accelerating rapidly. The speed of change presents a challenge to developers who want