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How to Add WordPress Reaction Buttons to Boost Engagement

How to Add WordPress Reaction Buttons to Boost Engagement

Are you looking to improve user engagement on your website? Having reaction buttons on your WordPress site gives your readers a simple and easy way to leave feedback on your blog without having to type a comment. In this article, we will show you how to add

Divi Photography Portfolio - Divi Child Theme Overview

Divi Photography Portfolio - Divi Child Theme Overview

Divi Photography Portfolio is a third-party Divi child theme designed with photographers and videographers. It comes with lots of pages in both a light and dark design and throws in extra features with premium plugins. In this post, we’ll look at the Divi

Why Relationship Marketing Is Essential To B2B Lead Generation

Why Relationship Marketing Is Essential To B2B Lead Generation

One of the oldest, and creepiest, adages about the value of content marketing is that you can’t ask someone to marry you on the first date. Weird as it might feel, there’s a good reason this metaphor has held sway. A marriage is a serious and high-stakes

Reaping the benefits of integrated payments for B2B ecommerce

Reaping the benefits of integrated payments for B2B ecommerce

With the exponential growth of ecommerce and mobile shopping, the competition for online sales is fierce. Customers expect fast and convenient shopping experiences. Every second counts — literally. A study by Portent found that the highest ecommerce

How To Develop Buyer Personas: A Crash Course

How To Develop Buyer Personas: A Crash Course

I often say knowing your customers well is a marketer’s superpower. To articulate how well you know your customer requires the development of buyer personas, which take a deep dive into the interests and traits of your target audience. To get started,

AI Content is not the SEO threat they want you to think it is - iPullRank

AI Content is not the SEO threat they want you to think it is - iPullRank

November 7, 2022 AI Content is not the SEO threat they want you to think it is Despite Google's policies around AI Content, using the tech correctly does not necessarily impact your visibility and search traffic negatively. Mike King In 2018 I made a

Selecting a Digital Experience Platform? Nail Your Content Strategy First

Selecting a Digital Experience Platform? Nail Your Content Strategy First

In the market for a Digital Experience Platform (DXP)? Map out your content strategy first. Here's why. The digital-first drumbeat that started during the pandemic is only getting louder. Your audiences demand better digital experiences, say the experts. You

Social media as we know it is over

Social media as we know it is over

The world is still digesting the news that billionaire Elon Musk actually owns Twitter, but in fact, the development marks just the latest sign that social media as we know it has come to an end. Twitter and the company formerly known as Facebook once

Misinformation Experiment has Potential to 'Inoculate' Millions of Social Media Users

Misinformation Experiment has Potential to 'Inoculate' Millions of Social Media Users

Briefly exposing social media users to the tricks behind misinformation boosts awareness of harmful online falsehoods, says new research—and Google is set to deploy an anti-disinformation campaign based on the findings. Short animations placed in