5 Vendors Explain What Makes Their Digital Marketing Hub Unique CHANNEL: Digital Marketing Not all ducks — or digital marketing hubs — are identical. PHOTO: Jiří Zralý Leading analyst firms like segment vendors into various categories, from leaders to
2018-10-08
The internet is both the best and worst thing that’s ever happened to us. (And I say that as someone who’s invested in a vast portfolio of digital advertising technology companies.) It’s the best because we can do so much and do it anywhere and any time
2018-10-08
Ilya Sutskever, director of OpenAI, an independent research group, will describe what might be the next big breakthrough in artificial intelligence today at EmTech Digital, a conference organized by MIT Technology Reviewin San Francisco. Sutskever will
2018-10-08
Artificial intelligence, machine learning and neural networks-based deep learning are concepts that have recently come to dominate venture capital funding, startup formation, promotion and exits and policy discussions. The highly-publicized triumphs over
2018-10-08
Take a minute to think about marketing in 2014 and how a basic 500-word article could probably drive results for your company: site traffic, perception of influence and thought leadership, and inbound leads. Fast-forward to the present day, and a lot of the
2018-10-08
Top Many businesses still rely heavily on daily blast emails in their marketing campaigns—and that is a big mistake. I see it every day with clients, most of whom are reluctant to shift away from daily blast email campaigns toward a more personalized,
2018-10-07
If your goal is to have a strong relationship with customers and form engaged communities around your brand, leverage email! With email you can identify and communicate with customers more easily than ever. But customers can simply cut off direct
2018-10-07
Email Marketing Email Marketing Is Nearly 40 Years Old. How Can We Keep It Thriving? As email marketing approaches its 40th birthday, here's what marketers can learn about making email communications more relevant and effective President at Yes Lifecycle
2018-10-07
A pretty major Google algorithm update hit the web on March 7. This update, jokingly referred to as “Fred” by Google’s Gary Illyes before the name stuck, caused some websites to experience anywhere from 50 to 90 percent drops in organic traffic.
2018-10-07
