Back in the 1960s, pirate radio stations began sprouting up across the US and UK. Voices that previously went unheard suddenly had an outlet, and the crackling AM waves became a haven of opinion, debate and inevitably, marketing. As the internet picked up
2018-10-20
I’ll be honest. For someone who writes about artificial intelligence as much as I do, I’m a bit behind on my knowledge of science fiction. As much as my father implored, I could never quite build an enthusiasm for Star Trek. And to the lament of many
2018-10-20
If there is one area of marketing that has needed an overhaul for years, it’s sales and lead attribution. And current trends indicate that overhaul is finally in full swing. In a world where last-click attribution is the most widely used metric for
2018-10-19
If you’re sending emails to customers, you want your messages to look good when they land in the inbox. Because when your emails look good, your business looks good too. And that can lead to more people actually paying attention to your emails, trusting
2018-10-19
Note: This article is totally inside baseball. It will not help you at all in creating better or more customers, so if you skip it, no worries on my end. In a long line of past articles, this one popped into my Twitter feed a few weeks back. For almost 10
2018-10-19
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Digital Insight for Business Marketing 22 Articles To Help [And Maximize!] Your Social Selling Efforts Posted by Nicholas Dimitriadis on Jul 5, 2017 9:10:00 AM Tweet Social selling is quickly evolving from a trend to a tactic most online businesses are
2018-10-19
We all know that Google is constantly launching updates to their products (over 1,600 last year), and some of these changes are well covered and some slip by unnoticed. I have quietly been keeping track of some of the major changes I’ve noticed so far this
2018-10-19
The digital revolution has truly become a global phenomenon. In the European Union, Internet penetration reaches over 80 percent, with some countries reaching well above 90 percent. In China, there are 731 million internet users, representing only 53 percent
2018-10-19
We play in our closed Facebook groups, our message boards, our emails to each other. We laugh at the SEO advice being given by “some idiot” who doesn’t know what he is talking about. From articles that declare SEO is dead to large sites that still use
2018-10-19
