Recently I was scrolling through Facebook and I saw a post that floored me – it was a post about a social media statistic that said the majority of small businesses base their social media success on the number of views a post gets. So naturally, I want to
2020-02-15
Obviously, you work hard to make your website climb to the top of the search engine rankings. But not many entrepreneurs and marketers know that optimization techniques are useful beyond Google, Bing and other search engines. SEO is also applicable to social
2020-02-15
If I had a dollar for every time I’ve overheard this sitting in a coffee shop or restaurant - well, I’d probably have an extra $100 dollars in my bank account or more. We once sat with a business owner who told us that social media wasn’t worth it,
2020-02-14
The digital space has experienced exciting transformations in the recent past. If you’ve been managing your social media profiles for some time, it’s likely you’ve witnessed how they’ve evolved over the last couple of years. Some of the best examples
2020-02-13
Podcasting was once a little known discipline that interested a small audience. Fast forward to the present and32% of the US population(roughly 90 million people, according to Statista) listen to podcasts every month. The industry as a whole is growing at
2020-02-12
UGC, also known as User-Generated Content, is a brilliant way to increase engagement and reach. It can also be the source of a warm-welcoming feeling for new and existing followers. Through user-generated content, they’ll see that you care about your
2020-02-12
A few hundred dollars could be a drop in the buck for large companies with huge marketing and advertising budgets. With the colossal capital that they have at their disposal, large companies can invest in premium leads, search engine ads, and paid social
2020-02-11
23 Feb, 2018 10 min read The best possible return on investment (ROI) has become a holy grail of the social media marketing world. No wonder: high social media revenue can be great proof of the success of your strategy. If you’re still wondering how to
2020-02-09
Do you remember the last time you googled yourself? Assuming you do, what popped up? Those search results are mirroring your personal brand. It's true; we all have a personal brand, whether we’re aware of it or not. These results are the very first
2020-02-09
