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What Are We Going to See on Social in 2020?

What Are We Going to See on Social in 2020?

As we come to the end of another year we start to think about what lies ahead. Social media marketing is a very changeable thing, and new developments can seemingly come out of nowhere and change how we work with the audiences we have. We thought it would be

Crushing It in 2020: 8 Marketing Trends You Need to Know

Crushing It in 2020: 8 Marketing Trends You Need to Know

What’s the secret to crushing it in marketing this year? Knowing the right marketing trends can make all the difference. Marketing is more than creating ads. Marketers engineer experiences that wow and attract audiences — from a seamless content strategy

Get Instagram Followers - 5 Creative Ideas to Grow Your Brand

Get Instagram Followers - 5 Creative Ideas to Grow Your Brand

For some people, Instagram is an afterthought when it comes to choosing the social media network to use for marketing purposes. Twitter and Facebook are the channels that cross the minds of most entrepreneurs whenever they think about social media marketing.

What Makes a Great Sales Landing Page?

What Makes a Great Sales Landing Page?

Law What Makes a Great Sales Landing Page? If you want to sell products or services, you have to attract attention to them. And if you want to attract attention to them in the digital age, you have to have a great sales landing page.  The question is: what

10 Amazing B2C Video Marketing Tips You Have to Try

10 Amazing B2C Video Marketing Tips You Have to Try

By 2022, online videos will make up more than 82% of all consumer internet traffic. That’s a notable number, but what it says is that video is the future of online marketing. We live in a fast-paced world where people want to be entertained, share, and

Social Media Can Help Businesses Through a Recession  — Shana Bull, Digital Marketing

Social Media Can Help Businesses Through a Recession — Shana Bull, Digital Marketing

As Scott Ginsberg, motivational speaker and business blogger wrote in a recent article titled How to Dance in the Rain of Our Current Economic Storm:  In tough times, I still believe that hard work, dedication, creativity, and persistence will (hopefully)

How to Build Your Social Media Marketing Strategy in a Globalized World

How to Build Your Social Media Marketing Strategy in a Globalized World

It’s certainly been an interesting time for social media marketing strategy, and for globalization. As current events continue to unfold, we’re proud to bring you, ‘The Globalization of Social Media’, an Oktopost discussion series. In our first

How to Run a Successful Virtual Event [+ Examples]

How to Run a Successful Virtual Event [+ Examples]

Nowadays, plenty of business is done virtually. For instance, you might begin your morning by answering emails and editing a colleague's blog post via Google Doc. Your colleague is working from home today, so you Slack him to let him know when the piece is

Social Media Terminology: Social Media Words You Need to Know

Social Media Terminology: Social Media Words You Need to Know

March 24, 2020 at 2:42 pm Social Media Terminology: Social Media Words You Need to Know   Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help