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How to Make a Marketing Video for Your Business in a COVID-19 World

How to Make a Marketing Video for Your Business in a COVID-19 World

You still need to be in front of your prospects and customers during the coronavirus crisis. We’ve discussed some corporate communication strategies for how brands are responding as well as some examples of how brands are tackling the COVID-19

3 Ways to Get More Eyeballs on Your Content

3 Ways to Get More Eyeballs on Your Content

Business 2 Community It’s no secret that informative and useful content can help you in many ways, whether it be with your SEO , building brand awareness, or establishing a stronger social media presence. But, this only happens if your content is seen. Your

Rebuilding The Shopping Experience With Custom Service

Rebuilding The Shopping Experience With Custom Service

Buying a swimsuit is undoubtedly an overwhelming experience -- a process that often leaves much to be desired. So three years ago I created Andie, a swimwear brand for women to connect with even at their most vulnerable. That commitment to connection starts

5 Ways Your Business Stands to Benefit From Offering a Free Product or Service

5 Ways Your Business Stands to Benefit From Offering a Free Product or Service

At first, the idea of offering a product or service for free feels counterintuitive. After all, it costs money to run a business. Entrepreneurs need to generate revenue if they want to experience any type of lasting success. But I'm not suggesting you give

5 Ways You Can Improve Customer Loyalty Marketing with Social Media

5 Ways You Can Improve Customer Loyalty Marketing with Social Media

Customer loyalty marketing is more important today than ever. Given the current global situation, many businesses are rethinking or reinvesting in their social media marketing strategies, as they make the shift from brick-and-mortar to digital. There are a

19 Ways to Spend Your Marketing Budget Next Quarter

19 Ways to Spend Your Marketing Budget Next Quarter

The tough part is over — your budget's been approved for the next quarter. But now, another challenge looms how to spend that money. You might be a little lost about how best to allocate your budget. Consider the resources and tools your team needs to do

Motivate Customers With Clever Incentive Marketing Techniques

Motivate Customers With Clever Incentive Marketing Techniques

Successful marketing comes in all shapes and sizes.  From SEO to social media marketing, email outreach to affiliate programs, marketers have lots on their plates. Sometimes, however, successful marketing can be very simple, indeed. The central premise of

B2B Tech Marketing Social Media Tips

B2B Tech Marketing Social Media Tips

At New North, as a B2B tech marketing agency, we’ve run our fair share of social media marketing campaigns. We’ve orchestrated social campaigns; we’ve crafted page designs, and we’ve retweeted from the best. We’ve served clients in Frederick, but

You Can Reinvent Email Marketing To Push Up Your ROI

You Can Reinvent Email Marketing To Push Up Your ROI

Law You Can Reinvent Email Marketing To Push Up Your ROI With abundance of social media platforms like WhatsApp, Facebook, Twitter, Instagram, artificial intelligence and chatbots you may wonder whether email really has a slot in today’s marketing