It’s hard to deny the popularity of social media platforms like Facebook, Instagram, and Twitter. In fact, there’s a good chance you have one or more of these accounts for your business and in your personal life. Marketing with social media is becoming
2020-09-07
It is hard to imagine operating a business without a website. However, it can be done. In fact, it is already being done by theover 40% of American small businessesthat still don’t own a website of any kind. It should be noted that the lack of a website by
2020-09-06
The following excerpt is from Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson and Mike Allton (each of whom contributed additional reporting to this week's topic), available now via Entrepreneur
2020-09-05
No longer simply relegated to the most junior marketer, social media has become a field rich in strategy, nuance, and up-and-coming talent. I recently had the pleasure of speaking with some of the top social media marketing leaders to learn how this role has
2020-09-05
Nowadays, social media marketing is a staple for every brand, every marketing plan, and every niche. There are no brands – or next to none – that don’t have social media profiles, and the consumers that trust a brand with no social media exposure are
2020-09-03
by Jessica Micmohen | August 30, 2020 Today’s businesses are built on social media. Social media sites keep us connected, let companies communicate with their audience in a friendlier, less formal manner, and make sure brands are always up to date on the
2020-09-01
Are you looking for a way to drive more traffic to your website and increase engagement? If so, you could benefit from adding more visual content to your marketing strategy. There’s a lot to consider when you first start creating images and videos for your
2020-08-31
Social media engagement is a constant source of frustration for many businesses. Companies understand that for a social media strategy to be effective, consumers must respond to it. But sometimes, even informative posts that require a lot of effort seem to
2020-08-30
Social media is a lucrative platform if you can win over people over. And that’s a big if. It takes time, brilliant content, and constant engagement to have a strong social media presence with a significant following. If you’re looking for a quick and
2020-08-30
